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# English Dessert Protein Bars
The Per4m Nutrition Sticky Toffee Pudding Protein Bar is Low in Sugar

By Michael Hemsworth | Published 2026-05-27 | Lifestyle
Source: Trend Hunter, https://www.trendhunter.com/trends/sticky-toffee-pudding-protein-bar
References: [gymfluencers](https://gymfluencers.com/per4m-nutrition-sticky-toffee-pudding-protein-bar/) & [per4mbetter](https://per4mbetter.com)

![English Dessert Protein Bars](https://cdn.trendhunterstatic.com/thumbs/615/sticky-toffee-pudding-protein-bar.jpeg)

The [Per4m Nutrition](https://www.trendhunter.com/trends/per4m-creatine-gummies) Sticky Toffee Pudding protein bar takes aim at a classic English dessert to help consumers hit their macro goals, while also satisfying their sweet tooth.

The bar is inspired by the pub dessert and boasts a four-layer composition that includes a toffee-flavored dough filling alongside a [low-sugar caramel layer](https://www.trendhunter.com/trends/trek) with a creamy texture and a final topping of [crunchy protein crisps](https://www.trendhunter.com/trends/double-layer-crispy-protein-bar). The bar is then finished with a smooth milk chocolate coating to give it more of a dessert inspiration than a traditional protein-rich snack. The bar features 20-grams of protein with 1.9-grams of sugar, 5.3-grams of fat and around 200-calories per serving.

The Per4m Nutrition Sticky Toffee Pudding protein bar can be purchased in the UK individually for £2.75 with 12-pack boxes priced at £32.99.

## Trend Insights (Trend Hunter)

- Score: 7.6/10
- Popularity: 73% | Activity: 78% | Freshness: 78%
- Audience gender: 50% men, 50% women
- Primary generations: Millennial, Gen X
- Top markets: Europe

## Categories

[Trend Hunter](https://www.trendhunter.com/trends) > [Lifestyle](https://www.trendhunter.com/lifestyle) > [Food](https://www.trendhunter.com/food)

## Key Themes

### Why This Trend Is Growing

- **Dessert-inspired Protein Snacks:** Blending classic confectionery flavors with high-protein formulations presents scope for indulgent, low-sugar snacks that mimic traditional desserts' textures and taste.
- **Multi-layer Textured Bars:** Layered constructions combining dough-like fillings, creamy caramel analogues and crisp toppings enable complex mouthfeel in nutritionally balanced single-serve formats.
- **High-protein Low-sugar Positioning:** Packaging premium macro profiles—around 20g protein and sub-2g sugar—creates a clear nutritional niche for calorie-controlled indulgences.

### Industries Being Reshaped

- **Sports Nutrition:** Performance-Focused brands can incorporate dessert profiles to attract mainstream consumers seeking both muscle-supporting macros and familiar taste experiences.
- **Confectionery:** Traditional sweet manufacturers face potential disruption by reformulating classic treats into low-sugar, protein-fortified formats that retain indulgent textures.
- **Retail Grocery:** Supermarket private labels and specialty retailers could reconfigure snack aisles around premium, macro-friendly bars priced between single-serve and value multipacks.

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