# Stick-On Eyeshadow Cosmetics Majic Beauty Created a First-of-Its-Kind eyeMajic Instant Eyeshadow By Laura McQuarrie | Published 2019-05-08 | Fashion Source: Trend Hunter, https://www.trendhunter.com/trends/stick-on-eyeshadow References: [instagram](https://www.instagram.com/p/Btx-3-SATl-/) & [majicbeauty](https://www.majicbeauty.com/products/) Outside of [classic palettes](https://www.trendhunter.com/trends/shine-foundation-and-cheekbone-beauty), eyeshadow cosmetics are available in a wide range of formats and Majic Beauty is introducing yet another innovative way to apply color to the eyelids with its eyeMajic Instant Eyeshadow—the first stick-on eyeshadow. The transferable eyeshadow products are offered in a [range of color combinations](https://www.trendhunter.com/trends/palettes-of-beautifying-eye-trends), so that no time is wasted choosing pleasing colors or blending to create the perfect look. Some of the options available from the beauty brand include Autumn Fall, a mix of earthy browns and gold and Romantic Sunset, which combines warm red and bronze tones. The stick-on eyeshadow products rely on heat-sensitive applicators to transfer the richly pigmented shades to the eyelids, which is not only convenient but hygienic. To top it all off, the formulas are cruelty-free and paraben-free, with applicators that are recyclable and biodegradable. ## Trend Insights (Trend Hunter) - Score: 0.3/10 - Popularity: 1% | Activity: 1% | Freshness: 8% - Audience gender: 10% men, 90% women - Primary generations: Gen Z, Millennial - Top markets: North America, Europe ## Categories [Trend Hunter](https://www.trendhunter.com/trends) > [Fashion](https://www.trendhunter.com/fashion) > [Cosmetics](https://www.trendhunter.com/cosmetics) ## Key Themes ### Why This Trend Is Growing - **Stick-on Eyeshadow:** Disruptive innovation opportunity: Explore new ways to create convenient and hygienic eyeshadow application methods. - **Transferable Eyeshadow:** Disruptive innovation opportunity: Develop heat-sensitive applicators for transferring pigmented shades to different parts of the face. - **Cruelty-free Cosmetics:** Disruptive innovation opportunity: Proactively develop sustainable and cruelty-free formulas for a more ethical beauty industry. ### Industries Being Reshaped - **Beauty and Cosmetics:** Disruptive innovation opportunity: Explore new technologies and materials to enhance the application and effectiveness of beauty products. - **Packaging and Sustainable Materials:** Disruptive innovation opportunity: Develop recyclable and biodegradable packaging solutions to address environmental concerns in the beauty industry. - **Consumer Goods:** Disruptive innovation opportunity: Discover new methods of creating convenient and time-saving consumer products in the beauty industry. ## Related on Trend Hunter - [High-Impact Eye Crayons](https://www.trendhunter.com/trends/sparklestik-eye-crayon.md) - [Shimmery Eyeshadow Sticks](https://www.trendhunter.com/trends/gogo-cooling-shimmer-eyeshadow-stick.md) - [Single-Swipe Eye Makeups](https://www.trendhunter.com/trends/clean-eye-color-sticks.md) - [Hybrid Makeup Pens](https://www.trendhunter.com/trends/bigshow-multiuse-eyeshadow-pen.md) - [Eyeshadow-Liner Hybrids](https://www.trendhunter.com/trends/liquideyes.md) - [Versatile Multi-Use Cosmetic Pencils](https://www.trendhunter.com/trends/color-tattoo-eye-stix.md) - [Metallic Gel Eyeshadows](https://www.trendhunter.com/trends/gel-eyeshadow.md) - [Painterly Eyeshadow Sticks](https://www.trendhunter.com/trends/eye-stylus-shadow-stick.md) - [Chinese Medicine-Inspired Beauty](https://www.trendhunter.com/trends/silk-glide-eyeshadow-stick.md)