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# Cocktail-Paired Nail Polishes
The St~Germain x MiniLuxe Royale Gift Set Celebrates Festive Details

By Laura McQuarrie | Published 2023-11-10 | Marketing
Source: Trend Hunter, https://www.trendhunter.com/trends/stgermain-x-miniluxe-royale-gift-set
References: [prnewswire](https://www.prnewswire.com/news-releases/stgermain-elderflower-liqueur-partners-with-miniluxe-for-sparkling-holiday-celebrations-301983531.html) & [miniluxe](https://miniluxe.com/)

![Cocktail-Paired Nail Polishes](https://cdn.trendhunterstatic.com/thumbs/519/stgermain-x-miniluxe-royale-gift-set.jpeg)

The St~Germain x MiniLuxe Royale Gift Set pairs a 375ml bottle of St~Germain with a custom pairing of MiniLuxe's non-toxic, cruelty-free Pure Polish. The festive shades in the Royale Polish Set take cues from St~Germain's signature holiday serve, The St~Germain Royale and both add a touch of luxury to the season. St~Germain Brand Director Stacy Saltiel likens a good manicure to a dash of St~Germain, stating it's "a small, but essential detail needed to truly make your style, or your cocktails, stand out."

In the set, St~Germain pays homage to the combination of elderflower liqueur and bubbly sparkling wine, while the bold Soirée Royale polish represents the richly pigmented blackberries used to garnish the luxurious signature serve.

Those who live in proximity to MiniLuxe locations in Los Angeles, Dallas and Tampa have the chance to book an appointment during St~Germain Salon Hours to sip on a complimentary St~Germain Royale cocktail during their service.

## Trend Insights (Trend Hunter)

- Score: 5.9/10
- Popularity: 75% | Activity: 82% | Freshness: 19%
- Audience gender: 50% men, 50% women
- Primary generations: Millennial
- Top markets: North America

## Categories

[Trend Hunter](https://www.trendhunter.com/trends) > [Marketing](https://www.trendhunter.com/marketing) > [Branding](https://www.trendhunter.com/branding)

## Key Themes

### What Makes This Trend Stand Out

- **Cocktail-paired Nail Polishes:** The St~Germain x MiniLuxe Royale Gift Set pairs a 375ml bottle of St~Germain with a custom pairing of MiniLuxe's non-toxic, cruelty-free Pure Polish.
- **Festive Shades:** The festive shades in the Royale Polish Set take cues from St~Germain's signature holiday serve, The St~Germain Royale and both add a touch of luxury to the season.
- **Luxury Manicure:** St~Germain Brand Director Stacy Saltiel likens a good manicure to a dash of St~Germain, stating it's 'a small, but essential detail needed to truly make your style, or your cocktails, stand out.'

### Sectors Adopting This

- **Alcohol and Beauty:** The St~Germain x MiniLuxe Royale Gift Set combines an elderflower liqueur and nail polish, creating an innovative synergy between the alcohol and beauty industries.
- **Cosmetics and Fashion:** The festive shades in the Royale Polish Set add a touch of luxury to the season, bringing together the worlds of cosmetics and fashion.
- **Salon and Beverage:** Book an appointment at MiniLuxe during St~Germain Salon Hours and enjoy a complimentary St~Germain Royale cocktail while getting a manicure, blending the salon and beverage industries.

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