# Insecurity-Exposing Photography Photographer Steve Rosenfield's Series Transforms Pain into Art By Malika Renee Butss | Published 2014-01-15 | Art & Design Source: Trend Hunter, https://www.trendhunter.com/trends/steve-rosenfield References: [huffingtonpost](http://www.huffingtonpost.com/2014/01/08/what-i-be-project_n_4556929.html?utm_content=bufferaaa48&utm_medium=social&utm_source=twitter.com&utm_campaign=buffer) & [whatibeproject](http://www.whatibeproject.com/) The 'What I Be' project by Steve Rosenfield really uncovers the hard truths and [low self-esteem](https://www.trendhunter.com/trends/scar-stories1) hidden within so many people. Steve came up with the idea for the project in September of 2010. Since then he has been on a journey for the right subjects and the right artful way to put this message in motion. The 'What I Be' project features a [series of photos](https://www.trendhunter.com/trends/still-life-1) of everyday people with [hurtful words](https://www.trendhunter.com/trends/you-are-amazing) -- they've heard before -- written on them. Phrases like "I was a man" written on the chest of a beautiful woman while the description of the photo reads "I am not my gender." Steve Rosenfield's project really opens the eyes of viewers and breaks hearts. ## Trend Insights (Trend Hunter) - Score: 5.0/10 - Popularity: 87% | Activity: 54% | Freshness: 8% - Audience gender: 50% men, 50% women - Primary generations: Gen Z, Millennial, Gen X - Top markets: North America, South America, Europe, Asia, Africa ## Categories [Trend Hunter](https://www.trendhunter.com/trends) > [Art & Design](https://www.trendhunter.com/artdesign) ## Key Themes ### Why This Trend Is Growing - **Body Positivity:** Disruptive innovation opportunity: Creating inclusive and empowering photography projects that challenge societal beauty standards. - **Vulnerability Awareness:** Disruptive innovation opportunity: Developing platforms or campaigns that promote conversations around mental health and self-esteem. - **Art Therapy:** Disruptive innovation opportunity: Integrating art and photography into therapeutic practices to address emotional and psychological well-being. ### Industries Being Reshaped - **Photography:** Disruptive innovation opportunity: Incorporating interactive and immersive elements into photography exhibitions to enhance viewer engagement. - **Fashion and Beauty:** Disruptive innovation opportunity: Redefining beauty standards by showcasing diverse body types and promoting self-love through inclusive campaigns. - **Mental Health and Wellness:** Disruptive innovation opportunity: Leveraging photography as a tool for self-expression and healing in therapeutic settings and mental health programs. ## Related on Trend Hunter - [Public Art Displays](https://www.trendhunter.com/trends/paul-anthony-smith.md) - [Unretouched Photography Books](https://www.trendhunter.com/trends/dove-reimagine-beauty.md) - [Mental Health-Supporting Campaigns](https://www.trendhunter.com/trends/the-last-photo.md) - [Thought-Provoking Interactive Installations](https://www.trendhunter.com/trends/antibodies-installation.md) - [Photography Project Series](https://www.trendhunter.com/trends/still-life-1.md) - [Artful Suspended Fashion Exhibitions](https://www.trendhunter.com/trends/invisible-figures.md) - [Immigration System-Inspired Artworks](https://www.trendhunter.com/trends/passport-series.md) - [Abstract Geometric Solo Exhibitions](https://www.trendhunter.com/trends/impermanent-state-of-being.md) - [Explosion-Damaged Sculpture Series](https://www.trendhunter.com/trends/light-into-darkness.md)