# Grunge-Inspired Footwear Lookbooks The Steve Madden Fall 2012 Catalog Boasts Youthful 90s Looks By Meghan Young | Published 2012-08-24 | Fashion Source: Trend Hunter, https://www.trendhunter.com/trends/steve-madden-fall-2012 References: [fashiongonerogue](http://fashiongonerogue.com/steve-madden-goes-back-to-school-with-fall-2012-styles/) & [stevemadden](http://www.stevemadden.com/) The [back to school season](https://www.trendhunter.com/trends/back-to-drama-school) is here and the Steve Madden Fall 2012 collection embraces it with the brand's latest lookbook. Focusing on the troublemakers of school life, it promotes youthful selects with [90s-inspired grunge ensembles](https://www.trendhunter.com/trends/buzz-collection). Shot on location at a school in New York City’s Lower East Side, the catalog is full of free-spirited fun and young love. The Steve Madden Fall 2012 style book was captured by Kareem Black, a photographer born in Philadelphia and based in New York. It stars models Alexandra Tikerpuu, Micky Ayoub and Hali Kai. They were styled by Khalym Schell in casual denim, leopard print jackets and leather hats. Of course, the photoshoot is all about the footwear. From studded sneakers to [motorcycle boots](https://www.trendhunter.com/trends/bearpaws-fall-2024), the collection has a badass quality that will inspired an equally badass wardrobe. ## Trend Insights (Trend Hunter) - Score: 5.3/10 - Popularity: 82% | Activity: 70% | Freshness: 8% - Audience gender: 50% men, 50% women - Primary generations: Millennial, Gen X - Top markets: North America, Europe, Asia ## Categories [Trend Hunter](https://www.trendhunter.com/trends) > [Fashion](https://www.trendhunter.com/fashion) > [Hip Fashion](https://www.trendhunter.com/hipfashion) ## Key Themes ### Key Themes Behind This Trend - **90s-inspired Fashion:** Disruptive innovation opportunity: Create a line of grunge-inspired clothing and accessories that taps into the nostalgia of the 90s. - **Youthful Selects:** Disruptive innovation opportunity: Develop a fashion line specifically designed for young consumers, offering trendy and affordable clothing options. - **Badass Footwear:** Disruptive innovation opportunity: Introduce a line of edgy and rebellious footwear that appeals to individuals seeking a bold and unique style. ### Where This Applies - **Fashion:** Disruptive innovation opportunity: Utilize sustainable materials and production methods to create eco-friendly fashion products. - **Photography:** Disruptive innovation opportunity: Develop new photography techniques or equipment that enhance the aesthetics and storytelling capabilities of fashion lookbooks. - **Retail:** Disruptive innovation opportunity: Implement augmented reality technology in retail stores to offer customers a virtual try-on experience for footwear and clothing. ## Related on Trend Hunter - [90s Grunge-Inspired Fall Apparel](https://www.trendhunter.com/trends/the-october-collection.md) - [Bold Urban Winter Boots](https://www.trendhunter.com/trends/ugg-autumn-winter-2025.md) - [Spooky Back-to-School Footwear](https://www.trendhunter.com/trends/keds-x-monster-high.md) - [Back-to-School Footwear Collections](https://www.trendhunter.com/trends/deichmann-back-to-school-range.md) - [NYC Identity-Inspired Retail Cconcepts](https://www.trendhunter.com/trends/concrete-amsterdam.md) - [High School-Inspired Autumn Fashion](https://www.trendhunter.com/trends/erl-2.md) - [Scrapbook-Inspired Fall Fashion](https://www.trendhunter.com/trends/creative-class-uniform.md) - [Punk Rock-Informed Fall Fashion](https://www.trendhunter.com/trends/superculture-collection.md) - [Festival-Ready Footwear Series](https://www.trendhunter.com/trends/aldo.md)