# Design Your Own Collection Customized Steve Madden Shoes & Bags By Going Like Sixty | Published 2007-12-13 | Fashion Source: Trend Hunter, https://www.trendhunter.com/trends/steve-madden-custom References: [stevemadden](http://www.stevemadden.com/dyo.aspx) Release the inner designer in you, lurking just below the surface. Steve Madden allows you to design your own shoes and handbags, selecting the style, heels (for shoes) and color. You can even apply custom tags! Select between cushy boots, crazy high stilettos, wedges, pumps, ballerinas, and even fashionable bags. It's all done online in a fun, easy and interactive way. If nothing else, it's fun to play with designing your own footwear on the site. Best of all, the shoes are regular prices, ranging up to $200. ## Trend Insights (Trend Hunter) - Score: 6.6/10 - Popularity: 96% | Activity: 94% | Freshness: 8% - Audience gender: 10% men, 90% women - Primary generations: Millennial - Top markets: North America, Europe ## Categories [Trend Hunter](https://www.trendhunter.com/trends) > [Fashion](https://www.trendhunter.com/fashion) > [Hip Fashion](https://www.trendhunter.com/hipfashion) ## Key Themes ### What's Driving This Trend - **Customized Footwear:** Disruptive innovation opportunity: Develop an online platform that allows customers to design their own personalized shoes, exploring various styles, colors, and features. - **Interactive Product Customization:** Disruptive innovation opportunity: Create a digital tool that enables users to design and personalize fashion accessories like handbags, allowing them to choose styles, colors, and unique features. - **Direct-to-consumer Retail:** Disruptive innovation opportunity: Establish a direct-to-consumer business model for footwear and accessories, giving customers the ability to customize their purchases and eliminating the need for traditional retail intermediaries. ### Who This Affects Most - **Fashion:** Disruptive innovation opportunity: Integrate virtual reality technology into the fashion industry, enabling customers to virtually design and customize their own footwear and accessories. - **E-commerce:** Disruptive innovation opportunity: Develop an e-commerce platform specifically tailored for customized fashion products, streamlining the design and production process to ensure efficient order fulfillment and customer satisfaction. - **Apparel and Accessories Retail:** Disruptive innovation opportunity: Utilize 3D printing technology to produce customizable fashion items on-demand, reducing inventory costs and offering customers a unique and personalized shopping experience. ## Related on Trend Hunter - [Custom Artist-Joined Shoes](https://www.trendhunter.com/trends/charli-xcx-by-you.md) - [NYC Identity-Inspired Retail Cconcepts](https://www.trendhunter.com/trends/concrete-amsterdam.md) - [Custom Party Shoes](https://www.trendhunter.com/trends/converse-and-charli-xcx.md) - [Customizable Co-Created Sneakers](https://www.trendhunter.com/trends/sneaker-maker.md) - [Chic Ballet Mesh Flats](https://www.trendhunter.com/trends/dreaming-ballet-mesh-flats.md) - [Bespoke Handbag Services](https://www.trendhunter.com/trends/kurt-geiger-one-of-a-kind.md) - [AI-Backed Sneaker Design Platforms](https://www.trendhunter.com/trends/airimagination.md) - [Self-Expressive Rugged Boots](https://www.trendhunter.com/trends/wednesday-collection.md) - [Luxury Men's Footwear Collections](https://www.trendhunter.com/trends/luxury-mens-footwear.md)