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# Understated Sports Club-Inspired Shoes
Stepney Workers Club Debuted Its First Range of Footwear

By Amy Duong | Published 2018-04-20 | Fashion
Source: Trend Hunter, https://www.trendhunter.com/trends/stepney-workers-club
References: [hypebeast](https://hypebeast.com/2018/3/stepney-workers-club-sneakers-collection) & [stepneyworkersclub](https://www.stepneyworkersclub.com/swc)

Stepney Workers Club is a new footwear label based in East London and its very first collection is comprised of a series of understated laid-back silhouettes. Stepney Workers Club draws a strong inspiration from the culture of traditional Worker's Sports Clubs and the influence is translated through the brand's logo of a handshake and its slogan that reads "Freedom of Sport, Freedom of Thought."

Stepney Workers Club's first collection is comprised of two different silhouettes -- the low cut Dellow shoes, and the [high-top Varden sneakers](https://www.trendhunter.com/trends/hatty-fc). Both of the sneakers are available in the choices of either a [canvas base upper](https://www.trendhunter.com/trends/sashiko-gals-1) or a suede crafted upper. There is also a range of colorway options including the classic monochromatic choices, and a selection of [pastel hues](https://www.trendhunter.com/trends/aldo-sport-club).

## Trend Insights (Trend Hunter)

- Score: 3.6/10
- Popularity: 56% | Activity: 43% | Freshness: 8%
- Audience gender: 50% men, 50% women
- Primary generations: Gen Z, Millennial, Gen X
- Top markets: North America, Europe, Asia

## Categories

[Trend Hunter](https://www.trendhunter.com/trends) > [Fashion](https://www.trendhunter.com/fashion) > [Shoes](https://www.trendhunter.com/shoes)

## Key Themes

### Why This Trend Is Growing

- **Understated Sports Club-inspired Shoes:** Opportunity for brands to create more understated and laid-back footwear options inspired by the culture of traditional Worker's Sports Clubs.
- **Laid-back Silhouettes:** Potential for the development of footwear with relaxed and casual designs that offer comfort and style.
- **Canvas and Suede Upper Options:** Opportunity for footwear brands to offer shoes with a choice of canvas or suede upper materials to cater to different consumer preferences.

### Industries Being Reshaped

- **Footwear:** Potential for footwear brands to create new lines of shoes inspired by sports club culture and featuring laid-back silhouettes.
- **Fashion:** Opportunity for the fashion industry to incorporate the understated and relaxed aesthetic of sports club-inspired footwear into their collections.
- **Sports and Recreation:** Opportunity for sports equipment and apparel companies to collaborate with footwear brands to create sports club-inspired shoes for both performance and style.

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