# Suspended Sumo Sculptures Stephano Bombardieri Hangs a Japanese Wrestler Using a Crane By Jason Soy | Published 2011-07-29 | Art & Design Source: Trend Hunter, https://www.trendhunter.com/trends/stephano-bombardieri References: [urhajos.tumblr](http://urhajos.tumblr.com/post/8097371910/skull-sculpture-made-of-tires-by-stefano) & [stefanobombardieri.it](http://www.stefanobombardieri.it/default.htm) Sure, Pink Floyd had a huge inflatable pig flying over a factory, but Stephano Bombardieri can claim he hung a big sumo wrestler over a city using a crane. Okay, so it's only a sculpture of a sumo wrestler, but it's still quite a feat to have under your name. Stephano Bombardieri is an impressive sculptor whose worked all over Europe. His specialty lies in creating [hyperrealistic sculptures](https://www.trendhunter.com/trends/eye-of-the-future), and as you can see in the pictures of the hanging sumo, they're good enough to trick most people (with bad vision at least). **Implications** - [Publicity stunts](https://www.trendhunter.com/trends/louis-vuitton-octopus), such as hanging a human-like statue over a city utilizing a crane, attracts consumer attention because it's an unexpected occurrence in a seemingly mundane setting. Corporations looking to create effective media campaigns may consider presenting the ads in unexpected locations as opposed to tried and tested settings. ## Trend Insights (Trend Hunter) - Score: 1.1/10 - Popularity: 20% | Activity: 5% | Freshness: 8% - Audience gender: 90% men, 10% women - Primary generations: Millennial - Top markets: North America, Europe, Asia ## Categories [Trend Hunter](https://www.trendhunter.com/trends) > [Art & Design](https://www.trendhunter.com/artdesign) ## Key Themes ### Key Themes Behind This Trend - **Hyperrealistic Sculptures:** Using hyperrealistic sculptures in public stunts or advertising can attract consumer attention and create effective media campaigns with unexpected occurrences. - **Unconventional Advertising:** Using unconventional advertising techniques, such as presenting ads in unexpected locations, can be an effective approach for corporations looking to create standout media campaigns. - **Publicity Stunts:** Publicity stunts that include unexpected occurrences, such as hanging a sculpture over a city, can attract consumer attention and generate media buzz for product or brand promotion. ### Where This Applies - **Advertising:** The advertising industry can benefit from using hyperrealistic sculptures and unconventional advertising techniques to create effective campaigns. - **Marketing:** Marketing professionals can utilize publicity stunts and unexpected ad presentations to create buzz and promote products or brands. - **Event Planning:** Event planners can consider incorporating hyperrealistic sculptures or publicity stunts to create memorable experiences and generate media attention for their clients. ## Related on Trend Hunter - [Spiky Inflatable Sculptures](https://www.trendhunter.com/trends/inflatable-sculptures1.md) - [Monumental Air Installation](https://www.trendhunter.com/trends/iwagumi-air-scape.md) - [Statement Street Art](https://www.trendhunter.com/trends/surreal-street-art-1.md) - [Inflatable Vibrant Art Installations](https://www.trendhunter.com/trends/forest-dancer.md) - [Interactive Kinetic Sculptures](https://www.trendhunter.com/trends/interactive-kinetic-sculptures.md) - [Iconic Bag-Inspired Art Sculptures](https://www.trendhunter.com/trends/big-birk.md) - [Artist-Designed Sports Statues](https://www.trendhunter.com/trends/louis-de-guzman.md) - [Resin Gravity Sculptures](https://www.trendhunter.com/trends/the-great-tree.md) - [Artful Suspended Fashion Exhibitions](https://www.trendhunter.com/trends/invisible-figures.md)