# Social Competition Exercise Apps 'Rove' is a Step Tracking Platform for Competitions and more By Michael Hemsworth | Published 2017-11-03 | Tech Source: Trend Hunter, https://www.trendhunter.com/trends/step-tracking References: [betalist](https://betalist.com/startups/rove) & [rove.fit](https://rove.fit) The average athlete is overwhelmingly working out alone these days due to an increasingly busy schedule, so new solutions like the 'Rove' step tracking platform are coming about as a result. Created to let users partake in competitions with one another, 'Rove' works with different wearables and smartphones to let users use their favorite kind of technology when it comes to working out. This enables them to join leagues, competitions and much more without having to worry that they aren't using the right kind of gear. The 'Rove' step tracking platform identifies the need for more socialized methods of working out that allow different users to partake at their leisure rather than having to fit a gathering into their already packed schedule. ## Trend Insights (Trend Hunter) - Score: 2.0/10 - Popularity: 28% | Activity: 24% | Freshness: 8% - Audience gender: 50% men, 50% women - Primary generations: Millennial, Gen X - Top markets: North America ## Categories [Trend Hunter](https://www.trendhunter.com/trends) > [Tech](https://www.trendhunter.com/tech) ## Key Themes ### What's Driving This Trend - **Socialized Exercise Apps:** The trend of socialized exercise apps creates opportunities for engaging and competitive workout experiences. - **Wearable Technology for Fitness:** The trend of using wearables for fitness opens up possibilities for integrated step tracking and competition platforms like 'Rove'. - **Virtual Competitions and Leagues:** The trend of virtual competitions and leagues allows users to engage in fitness challenges and connect with others remotely through platforms like 'Rove'. ### Who This Affects Most - **Fitness Technology:** The fitness technology industry can leverage the trend of socialized exercise apps to create innovative and interactive fitness platforms. - **Wearable Tech:** The wearable tech industry can explore the use of step tracking and competition platforms to enhance fitness tracking capabilities and user engagement. - **Mobile App Development:** The mobile app development industry can capitalize on the trend of virtual competitions and leagues by creating platforms that facilitate remote fitness challenges and community building. ## Related on Trend Hunter - [Gamified Fitness Platforms](https://www.trendhunter.com/trends/urace.md) - [Virtual Fitness Tracking](https://www.trendhunter.com/trends/steptastic.md) - [Socially Connected Workout Apps](https://www.trendhunter.com/trends/socialpump-app.md) - [Gamified Walking Experiences](https://www.trendhunter.com/trends/walkable.md) - [Comprehensive Fitness Apps](https://www.trendhunter.com/trends/strava-2.md) - [Supportive Fitness Tracking](https://www.trendhunter.com/trends/socialpump.md) - [Productivity-Focused Exercise Apps](https://www.trendhunter.com/trends/steppin.md) - [Multi-Faceted Virtual Competitions](https://www.trendhunter.com/trends/online-10k-challenge.md) - [Group-Focused Remote Fitness Platforms](https://www.trendhunter.com/trends/remote-fitness-platform.md)