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# Holiday Romance Beer Campaigns
The Stella Artois Christmas 2010 Ad Will Warm Your Heart

By Amanda Chang | Published 2010-12-05 | Marketing
Source: Trend Hunter, https://www.trendhunter.com/trends/stella-artois-christmas-2010
References: [notcot.org](http://www.notcot.org/post/36348/) & [drinkandkiss](http://drinkandkiss.com/792/stella-artois-sculture-sur-glace/)

The new [Stella Artois](https://www.trendhunter.com/trends/chocolate-chalices) Christmas 2010 TV ad certainly shows how it was ‘Originally Crafted for Christmas,’ with its warmth and infectious competitive spirit. Set at an ice-sculpting competition, the three competitive men fight to win over the heart of the beautiful female judge, but the winner is clearly the man who sets a table with Stella Artois!

For all those who need inspiration to win over their ladies this holiday, take some hints from the Stella Artois Christmas 2010 TV ad: [ice, fire pit](https://www.trendhunter.com/trends/miller-lites) and, of course, Stella Artois.

## Trend Insights (Trend Hunter)

- Score: 4.3/10
- Popularity: 35% | Activity: 86% | Freshness: 8%
- Audience gender: 10% men, 90% women
- Primary generations: Millennial, Gen X
- Top markets: North America, Europe

## Categories

[Trend Hunter](https://www.trendhunter.com/trends) > [Marketing](https://www.trendhunter.com/marketing) > [Branding](https://www.trendhunter.com/branding)

## Key Themes

### Key Themes Behind This Trend

- **Emotional Advertising:** Disruptive innovation opportunity: Businesses can tap into the power of emotional storytelling to create memorable and impactful ad campaigns.
- **Competitive Marketing:** Disruptive innovation opportunity: Brands can leverage competition in their marketing strategies to engage and captivate audiences.
- **Holiday-themed Campaigns:** Disruptive innovation opportunity: Developing holiday-themed marketing campaigns can help companies stand out and connect with consumers during the festive season.

### Where This Applies

- **Beverage Industry:** Disruptive innovation opportunity: Companies can create unique beverage offerings and marketing campaigns that evoke emotions and capture consumer attention.
- **Advertising Industry:** Disruptive innovation opportunity: Ad agencies can explore new ways to create competitive and holiday-themed ads that resonate with audiences.
- **Hospitality Industry:** Disruptive innovation opportunity: Hotels, restaurants, and bars can incorporate holiday-themed promotions and experiences to attract customers and drive sales during the festive season.

## Related on Trend Hunter

- [House Party-Themed Campaigns](https://www.trendhunter.com/trends/hiders-keepers.md)
- [Seasonal Beer Campaigns](https://www.trendhunter.com/trends/shiner-beer-holiday.md)
- [Beer Glass-Themed Chocolates](https://www.trendhunter.com/trends/chocolate-chalices.md)
- [Festive Italian Beer Campaigns](https://www.trendhunter.com/trends/birra-moretti-campaign.md)
- [Kindness-Promoting Ad Reboots](https://www.trendhunter.com/trends/cocacolas-christmas-kindness.md)
- [Fashion Brand Christmas Ads](https://www.trendhunter.com/trends/chanel-winter-tale.md)
- [Cheeky Splitting-the-Bill Campaigns](https://www.trendhunter.com/trends/vamos-marcar.md)
- [Conversational Beer Bottles](https://www.trendhunter.com/trends/conversational-beer-bottles.md)
- [Cup-Stealing Clothing Collections](https://www.trendhunter.com/trends/steal-artois.md)
