# Gritty Desert Portraiture Vegas and She by Stefanie Moshammer Documents Life in Las Vegas By Rebecca Byers | Published 2015-03-06 | Tech Source: Trend Hunter, https://www.trendhunter.com/trends/stefanie-moshammer References: [juxtapoz](http://www.juxtapoz.com/photography/vegas-and-she-by-stefanie-moshammer) & [stefaniemoshammer](http://www.stefaniemoshammer.com/portfolio/vegas-and-she/) Stefanie Moshammer is a Danish photographer who produced a captivating, [highly personal photo series](https://www.trendhunter.com/trends/holy-ohio) during a recent two-month stay in Las Vegas. Moshammer spent her time documenting the exact grit that most have come to associate Vegas with, but captures it in such a way that it seems to honor her subjects. The series touches on the contrasting nature of a city like Las Vegas existing in a [barren desert](https://www.trendhunter.com/trends/vipp-x-studio-ko) and surrounded by mountains, which appear especially still and silent against the backdrop of a city where the party never has to stop. Captured in the series are locals, dancers and details like a [dusty pink Cadillac](https://www.trendhunter.com/trends/tag-heuer-monaco-chronograph) and a no frills concrete pool that perfectly illustrate the combination between high-rolling luxury and instant gratification. ## Trend Insights (Trend Hunter) - Score: 3.4/10 - Popularity: 60% | Activity: 33% | Freshness: 8% - Audience gender: 50% men, 50% women - Primary generations: Millennial - Top markets: North America ## Categories [Trend Hunter](https://www.trendhunter.com/trends) > [Tech](https://www.trendhunter.com/tech) > [Photography](https://www.trendhunter.com/photography) ## Key Themes ### Why This Trend Is Growing - **Personalized Urban Photography:** Opportunity for photographers to capture and showcase the personal side of urban living, highlighting the beauty in the grit of city life. - **Contrasting Landscapes:** Using contrasting landscapes as a theme for creative projects can add depth and interest. - **Luxury and Gritty Mashup:** Incorporating elements of luxury and grit into creative products or marketing can create unique experiences that appeal to a wider audience. ### Industries Being Reshaped - **Photography:** Opportunity for photographers to explore and showcase the grit and beauty of urban living. - **Tourism:** Offering tours or experiences that showcase the contrasting landscapes of a destination can attract more visitors. - **Marketing and Advertising:** Incorporating elements of luxury and grit into advertising campaigns can create a unique brand experience that resonates with consumers. ## Related on Trend Hunter - [Desert-Inspired Art Museums](https://www.trendhunter.com/trends/las-vegas-museum-of-art.md) - [Cutting-Edge Digital Art Exhibitions](https://www.trendhunter.com/trends/arte-museum-las-vegas.md) - [Dramatic Doomsday Bunker Images](https://www.trendhunter.com/trends/alastair-philip-wiper.md) - [Whimsical Pool-Inspired Exhibitions](https://www.trendhunter.com/trends/public-pool-exhibition.md) - [Striking Glass Portraits](https://www.trendhunter.com/trends/glass-portraits.md) - [Vegas-Themed Supercars](https://www.trendhunter.com/trends/project-viva.md) - [AI-Generated Poetic Photo Series](https://www.trendhunter.com/trends/emilio-alarcn.md) - [Photography Project Series](https://www.trendhunter.com/trends/still-life-1.md) - [Personal Nostalgic Photo Books](https://www.trendhunter.com/trends/holy-ohio.md)