# Baseball Breakfast Promotions The 'Steal a Base, Steal a Breakfast' Promotion Includes a Free Meal By Katherine Pendrill | Published 2015-10-29 | Marketing Source: Trend Hunter, https://www.trendhunter.com/trends/steal-a-breakfast References: [abc7](http://abc7.com/food/taco-bell-to-give-out-free-breakfast-after-world-series-base-steal/1056333/) & [tacobell](https://www.tacobell.com/steal-a-breakfast) Taco Bell recently announced plans to offer a free breakfast on November 5th as part of its 'Steal a Base, Steal a Breakfast' promotion. During game one of the World Series, the [Kansas City Royals](https://www.trendhunter.com/trends/super-bowl-lix-champions) managed to steal a base in the bottom of the sixth inning. To celebrate Lorenzo Cain’s stolen base, Taco Bell is planning a delicious breakfast promotion. The new promotion is called 'Steal a Base, Steal a Breakfast' and it is part of a collaboration with [Major League Baseball](https://www.trendhunter.com/trends/levelwear). To celebrate the moment that Cain stole second base during the game against the [New York Mets](https://www.trendhunter.com/trends/coffee-break), Taco Bell is giving out free A.M. Crunchwrap's to hungry fans. The promotion will take place on November 5th and fans will be able to claim their free breakfast anytime between 7am and 11am. Those who receive a free breakfast are encouraged to share their meal on social media using the hashtag '#StealABreakfast.' The promotion provides a tasty way for fans to celebrate the World Series. ## Trend Insights (Trend Hunter) - Score: 1.5/10 - Popularity: 12% | Activity: 25% | Freshness: 8% - Audience gender: 50% men, 50% women - Primary generations: Gen Z, Millennial, Gen X - Top markets: North America ## Categories [Trend Hunter](https://www.trendhunter.com/trends) > [Marketing](https://www.trendhunter.com/marketing) > [Interactive](https://www.trendhunter.com/interactive) ## Key Themes ### What's Driving This Trend - **Breakfast Promotions:** Opportunity to create innovative breakfast promotions to engage and delight customers. - **Collaborations with Professional Sports:** Chance to partner with sports organizations to create unique and mutually beneficial promotions. - **Social Media Engagement:** Utilize social media platforms to increase brand awareness and engage with customers through user-generated content. ### Who This Affects Most - **Fast Food:** Fast food chains can leverage promotions like 'Steal a Base, Steal a Breakfast' to attract customers and build brand loyalty. - **Professional Sports:** Professional sports teams and leagues can collaborate with brands to offer exclusive promotions that enhance the fan experience. - **Social Media Marketing:** Agencies specializing in social media marketing can help brands develop strategies to increase engagement and reach on platforms like Instagram and Twitter. ## Related on Trend Hunter - [Breakfast-Themed QSR Box Meals](https://www.trendhunter.com/trends/bell-breakfast-box.md) - [Tex-Mex QSR Breakfast Tacos](https://www.trendhunter.com/trends/toasted-breakfast-tacos.md) - [Bold QSR Breakfast Additions](https://www.trendhunter.com/trends/bolder-breakfast-menu.md) - [Tex-Mex QSR Breakfast Wraps](https://www.trendhunter.com/trends/taco-bell-breakfast-crunchwrap.md) - [Comedian QSR Breakfast Campaigns](https://www.trendhunter.com/trends/taco-bell-breakfast-with-peter.md) - [Branded Taco Swaps](https://www.trendhunter.com/trends/taco-swap.md) - [Celebratory QSR App Promotions](https://www.trendhunter.com/trends/free-crunchwrap-supreme.md) - [QSR Breakfast Tex-Mex Wraps](https://www.trendhunter.com/trends/breakfast-california-crunchwrap.md) - [Taco-Based Reward Promotions](https://www.trendhunter.com/trends/taco-johns1.md)