<!-- canonical: https://www.trendhunter.com/trends/stay-puft-marshmallow-man -->
<!-- robots: noindex -->

# Edible Cinema-Inspired Sweets
The Ghostbusters Stay Puft Marshmallow Man is Officially Licensed

By Michael Hemsworth | Published 2020-02-06 | Lifestyle
Source: Trend Hunter, https://www.trendhunter.com/trends/stay-puft-marshmallow-man
References: [dudeiwantthat](http://www.dudeiwantthat.com/food/candy/edible-ghostbusters-stay-puft-marshmallow-man.asp) & [vat19](https://www.vat19.com/item/ghostbusters-stay-puft-marshmallow?utm_source=dudeiwantthat.com&utm_medium=referral)

The edible [Ghostbusters](https://www.trendhunter.com/trends/journal-standard-2) Stay Puft Marshmallow Man is an officially licensed product that pays homage to the original 80s film and offers a delicious treat for fans to enjoy. The treat is crafted from [real marshmallow](https://www.trendhunter.com/trends/smore-speckled-marshmallow) and has been coated in sugar to give it a textured appearance, while also helping it to retain its form before consumption. Measuring in at 8.5 inches and weighing 10.6 ounces, the marshmallow treat is expertly crafted to ensure the utmost attention to detail.

The edible Ghostbusters Stay Puft Marshmallow Man comes packaged in a classically branded box and is instantly recognizable as an officially licensed product. The confection is sure to help drum up newfound interest in the franchise as the next installment in the franchise, Ghostbusters: Afterlife, is slated for release this summer.

## Trend Insights (Trend Hunter)

- Score: 6.0/10
- Popularity: 83% | Activity: 88% | Freshness: 9%
- Audience gender: 50% men, 50% women
- Primary generations: Gen Z, Millennial
- Top markets: North America

## Categories

[Trend Hunter](https://www.trendhunter.com/trends) > [Lifestyle](https://www.trendhunter.com/lifestyle) > [Food](https://www.trendhunter.com/food)

## Key Themes

### Key Themes Behind This Trend

- **Ghostbusters-themed Edible Treats:** Opportunity for confectionery companies to create licensed edible products inspired by popular movies and franchises, offering unique treats for fans to enjoy.
- **Pop Culture-inspired Confections:** Opportunity for collaboration between confectionery companies and entertainment brands to create edible products that pay homage to iconic characters and films, creating a unique and immersive treat experience for consumers.
- **Branded Packaging for Licensed Products:** Opportunity for packaging companies to collaborate with licensed products to create custom branded packaging that enhances the consumer experience and reinforces brand recognition.

### Where This Applies

- **Confectionery:** Opportunity for confectionery companies to innovate and create new products inspired by popular movie franchises, attracting a larger consumer base and increasing sales.
- **Entertainment:** Opportunity for entertainment brands to explore licensing partnerships with confectionery companies and create unique edible products that serve as promotional items for movies and TV shows.
- **Packaging:** Opportunity for packaging companies to design and produce custom branded packaging for licensed products, adding value to the overall consumer experience and strengthening brand identity.

## Related on Trend Hunter

- [Monstrously Stuffed Marshmallows](https://www.trendhunter.com/trends/stuffed-puffs-monster-marsh.md)
- [Ghost-Busting Green Cookies](https://www.trendhunter.com/trends/ghostbusters-frozen-empire-collection.md)
- [Ghostly Adventure Refreshments](https://www.trendhunter.com/trends/icee-flavors.md)
- [Paranormal Cartoon Apparel](https://www.trendhunter.com/trends/journal-standard-2.md)
- [Colorful High-Protein Marshmallow Cereals](https://www.trendhunter.com/trends/ghost-protein-cereal-x-lucky-charms.md)
- [Ghost Show-Themed Coffees](https://www.trendhunter.com/trends/pop-culture-coffee.md)
- [Movie-Themed Restaurant Meals](https://www.trendhunter.com/trends/zaxbys.md)
- [Comedic Sci-Fi Sneakers](https://www.trendhunter.com/trends/fun-ghostbusters-sneakers.md)
- [Creamy Candy Marshmallow Treats](https://www.trendhunter.com/trends/swizzels-marvellous-mallows-drumstick.md)
