# Stationery for Carnivores La Charcuterie Turns Deli Meat into Office Supplies By Marissa Liu | Published 2009-09-23 | Lifestyle Source: Trend Hunter, https://www.trendhunter.com/trends/stationery-for-la-charcuterie References: [eatmedaily](http://www.eatmedaily.com/2009/09/stationary-for-la-charcuterie/#more-27342) & [rethinkcommunications](http://rethinkcommunications.com/our-work/archives/la-charcuterie/2009/design/identity) The stationery for La Charcuterie deli and restaurant in Vancouver, [BC](https://www.trendhunter.com/trends/vision-exam-pilot-program) is made to resemble delectable delicatessen meats. Made by Vancouver-based ad agency Rethink, the business cards are designed to look like slices of [salami](https://www.trendhunter.com/trends/la-vie-salami-sticks) and other [cured cold cuts](https://www.trendhunter.com/trends/bodega-snacking-duo), which are then hung up in netting. There are even La Charcuterie cured meat stickers that are used to close the butcher paper envelopes or affixed to the restaurant-deli’s letterhead (also made from butcher paper). The stationery for La Charcuterie plays off the restaurant-deli’s reputation for serving up deli meat filled sandwiches and other tasty meat treats. ## Trend Insights (Trend Hunter) - Score: 3.0/10 - Popularity: 32% | Activity: 51% | Freshness: 8% - Audience gender: 90% men, 10% women - Primary generations: Millennial, Gen X - Top markets: North America, Europe, Asia ## Categories [Trend Hunter](https://www.trendhunter.com/trends) > [Lifestyle](https://www.trendhunter.com/lifestyle) > [Food](https://www.trendhunter.com/food) ## Key Themes ### Why This Trend Is Growing - **Meat-inspired Stationery:** Exploring the use of stationery that resembles deli meat, offering a unique and playful approach to branding and marketing. - **Food-themed Branding:** Utilizing food-related imagery and design elements in branding materials to create a memorable and impactful visual identity. - **Novelty Marketing Tools:** Creating unconventional and eye-catching marketing tools that capture attention and generate buzz for a business. ### Industries Being Reshaped - **Restaurants and Delis:** Opportunity for eateries to differentiate themselves by using innovative stationery that reflects their culinary offerings. - **Advertising and Marketing:** Advertising agencies and marketing firms can explore unique and unconventional approaches to branding and promotional materials. - **Paper and Printing:** Opportunity for paper and printing companies to cater to the demand for specialized and custom-designed stationery. ## Related on Trend Hunter - [Artisan Charcuterie Sets](https://www.trendhunter.com/trends/charlitos-cocina.md) - [Artisanal Salami Products](https://www.trendhunter.com/trends/coro-foods.md) - [Gourmet Charcuterie Meat Snacks](https://www.trendhunter.com/trends/salami-sticks.md) - [Colored Packaging Papers](https://www.trendhunter.com/trends/meat-saver-paper.md) - [Beef-Based Charcuterie Proteins](https://www.trendhunter.com/trends/brooklyn-cured.md) - [Uncured Charcuterie Meats](https://www.trendhunter.com/trends/margherita-allnatural-charcuterie-cuts.md) - [Festive Meat-Made Holiday Houses](https://www.trendhunter.com/trends/charcuterie-chalet-kit.md) - [BBQ-Style Charcuterie Kits](https://www.trendhunter.com/trends/bbqterie-kit.md) - [Sweet Charcuterie Gift Sets](https://www.trendhunter.com/trends/candy-charcuterie-tray-line.md)