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# Startup T-Shirt Subscriptions
'Startup Stars' Sells T-Shirts from Budding Companies

By Joey Haar | Published 2017-08-31 | Business
Source: Trend Hunter, https://www.trendhunter.com/trends/startup-stars
References: [thenextweb](https://thenextweb.com/insider/2017/08/29/this-t-shirt-subscription-box-is-the-epitome-of-startup-fetishism/#.tnw_Mx5VJfd8) & [cratejoy](https://www.cratejoy.com/subscription-box/startup-stars/)

Startup jobs are caricatures of the millennial's career, but not everyone has the option of working for those budding companies — with 'Startup Stars', those on the outside can at least get the feeling of working at one. The [subscription-based service](https://www.trendhunter.com/trends/hapy-design) sends consumers [t-shirts from random participating startups](https://www.trendhunter.com/trends/elon-musk-and-x) every month, giving them the feeling of working for a startup team, even if that isn't truly the case.

Beyond the shirts themselves, Startup Stars sends along the corresponding CEO's business card and a little information about their company. Subscribers thus have the opportunity to network, connect, and potentially even score themselves a job at the company. And if they land a position, they'll come in dressed for success.

## Trend Insights (Trend Hunter)

- Score: 5.4/10
- Popularity: 69% | Activity: 84% | Freshness: 8%
- Audience gender: 50% men, 50% women
- Primary generations: Millennial
- Top markets: North America

## Categories

[Trend Hunter](https://www.trendhunter.com/trends) > [Business](https://www.trendhunter.com/business) > [New Ventures](https://www.trendhunter.com/newventures)

## Key Themes

### Why This Trend Is Growing

- **Startup T-shirt Subscriptions:** Opportunity for startups to gain exposure and create brand awareness through a subscription-based t-shirt service.
- **Subscription-based Networking:** The rise of subscription services that not only provide a product but also foster networking opportunities and potential job connections.
- **Dressing for Success:** Increasing importance of personal branding and creating a strong first impression through clothing choices.

### Industries Being Reshaped

- **Fashion and Apparel:** Fashion brands can explore innovative subscription models that offer unique experiences and networking opportunities.
- **Startups and Entrepreneurship:** Startups can leverage t-shirt subscriptions as a marketing tool to increase brand visibility and attract potential talent.
- **Networking and Job Recruitment:** Networking platforms and job recruitment services can integrate subscription-based apparel as a value-added feature to enhance user experience and engagement.

## Related on Trend Hunter

- [Startup Deal Platforms](https://www.trendhunter.com/trends/micro-deals.md)
- [Founder Networking Platforms](https://www.trendhunter.com/trends/the-startup-club.md)
- [Connection-Driven Apparel Lines](https://www.trendhunter.com/trends/cool-to-connect-1.md)
- [Indie Hacker Networks](https://www.trendhunter.com/trends/starters-lab.md)
- [Startup Visibility Boosters](https://www.trendhunter.com/trends/startup-levels.md)
- [Idea-Testing Startup Tools](https://www.trendhunter.com/trends/startup-idea-tester.md)
- [Entrepreneur Support Communities](https://www.trendhunter.com/trends/hustle-cafe.md)
- [Effortless AI T-Shirt Designs](https://www.trendhunter.com/trends/super-t.md)
- [Startup Networking Platforms](https://www.trendhunter.com/trends/next-play.md)
