# Star-Shaped Sweeteners These Star-Shaped Sugar Cubes Add Flair to Coffee Time By Lacey-Jane Walsh | Published 2013-12-06 | Lifestyle Source: Trend Hunter, https://www.trendhunter.com/trends/starshaped References: [thegreenhead](http://www.thegreenhead.com/2013/12/sugar-stars.php) & [crateandbarrel](http://www.crateandbarrel.com/star-sugars/s185817) These handmade coffee sweeteners are star-shaped, making mornings just a little more whimsical. The ‘Cafe Sugars’ stars come from company Austin Sugarworks. This is a brand based around making sugar even sweeter by sculpting it into more interesting shapes (because sugar cubes are overrated). These star-shaped sweeteners are made from all-natural sugar. While it may seem a little needless to buy sugar sculpted into elaborate shapes, they’ll likely put a smile on the faces of those using them. Everyone needs a little whimsy here and there, and these sugary stars provide exactly that. If a spoonful of sugar helps the medicine go down, maybe a star full of sugar will help consumers start their days on a positive note. ## Trend Insights (Trend Hunter) - Score: 0.9/10 - Popularity: 11% | Activity: 8% | Freshness: 8% - Audience gender: 10% men, 90% women - Primary generations: Gen Z, Millennial - Top markets: North America ## Categories [Trend Hunter](https://www.trendhunter.com/trends) > [Lifestyle](https://www.trendhunter.com/lifestyle) > [Food](https://www.trendhunter.com/food) ## Key Themes ### What Makes This Trend Stand Out - **Handmade Sugar Sculptures:** Opportunity for artisanal sugar makers to create unique and whimsical coffee sweeteners. - **All-natural Sugar Products:** Demand for natural sweeteners encourages innovation in sugar shapes and forms. - **Whimsical Food Accessories:** Growing market for creative food accessories that add a touch of whimsy to everyday items. ### Sectors Adopting This - **Food and Beverage:** Incorporating fun and unique sugar products into the food and beverage industry to provide a delightful customer experience. - **Artisanal Products:** Opportunity for artisanal businesses to create and sell handmade sugar sculptures as a niche product. - **Gift and Specialty Retail:** Increasing demand for food accessories like star-shaped sugar cubes in gift and specialty retail stores. ## Related on Trend Hunter - [Cloud-Shaped Stevia Cubes](https://www.trendhunter.com/trends/snowy-cubes.md) - [Decorative Holiday Marshmallows](https://www.trendhunter.com/trends/holiday-marshmallow.md) - [Indulgent At-Home Cafe Creamers](https://www.trendhunter.com/trends/starbucks-sweet-cream-enhancers.md) - [Customizable Drink Drops](https://www.trendhunter.com/trends/drink-drops.md) - [Festive Finishing Sugars](https://www.trendhunter.com/trends/holiday-finishing-sugars.md) - [Artisan-Inspired Coffee Station Products](https://www.trendhunter.com/trends/caf-delight.md) - [Sugar-Free Coffee Candies](https://www.trendhunter.com/trends/kopiko-focus-coffee.md) - [Star-Shaped Rice Crackers](https://www.trendhunter.com/trends/sugared-rice-cracker-stars.md) - [Playful Space-Themed Desserts](https://www.trendhunter.com/trends/spacethemed-dessert.md)