# Scattered Stick Cafes The Starbucks Tokyo by Kengo Kuma Features A Bold and Dynamic Design By Jana Pijak | Published 2012-02-23 | Art & Design Source: Trend Hunter, https://www.trendhunter.com/trends/starbucks-tokyo-by-kengo-kuma References: [frameweb](http://www.frameweb.com/news/starbucks-tokyo) & [starbucks](http://www.starbucks.com/) The [Starbucks](https://www.trendhunter.com/trends/starbucks-coffee-house) Tokyo by Kengo Kuma features a stunning design that showcases a multitude of overlapping wood elements. Fascinated by wooden blocks, architect Kuma's design looks to simplistic materials that are transformed to make an awe-inspiring design. A contemporary translation of traditional Japanese carpentry, this stunning structure aims to interact with its surrounding environment. Located in close relation to Dazaifu Tenmagu, the shrine of a Japanese deity, the cafe features eye-catching elements that are both aesthetic and structural. Supporting the cafe's ceiling, these scattered sticks serve as a dynamic focal point within the space while [resembling the branches of a tree](https://www.trendhunter.com/trends/stalk-treehugger). Fusing culture and conscious design, the artful Starbucks Tokyo by Kengo Kuma dares to stand out amongst the crowd, presenting cafe goers with an unexpected take on classic branding. ## Trend Insights (Trend Hunter) - Score: 6.2/10 - Popularity: 82% | Activity: 97% | Freshness: 8% - Audience gender: 50% men, 50% women - Primary generations: Millennial, Gen X - Top markets: North America, Europe, Asia ## Categories [Trend Hunter](https://www.trendhunter.com/trends) > [Art & Design](https://www.trendhunter.com/artdesign) > [Design](https://www.trendhunter.com/design) ## Key Themes ### What's Driving This Trend - **Wooden Architecture:** Opportunity for using simplistic materials and transforming them into awe-inspiring designs. - **Cultural Fusion:** Opportunity to combine different cultural elements in design to create unique and unexpected experiences. - **Conscious Design:** Opportunity to incorporate sustainable and environmentally friendly elements into architectural design. ### Who This Affects Most - **Hospitality Industry:** Opportunity to create unique and visually appealing cafes and restaurants that attract customers. - **Retail Industry:** Opportunity to design store interiors that showcase brands in innovative and memorable ways. - **Architectural Industry:** Opportunity to explore new approaches to building design that integrate cultural elements and sustainability. ## Related on Trend Hunter - [Traditionally Designed QSR Cafes](https://www.trendhunter.com/trends/starbucks-korea-3.md) - [Ethereal Mesh Canopy Cafes](https://www.trendhunter.com/trends/cs-somme-cafe.md) - [Cross-Influence Fusion Cafes](https://www.trendhunter.com/trends/challe-caf.md) - [Interaction-Based Japanese Cafe Designs](https://www.trendhunter.com/trends/blue-bottle-coffee-3.md) - [Restored Cafe Culture Retailers](https://www.trendhunter.com/trends/starbucks-coffee-house.md) - [Minimal Coffee Interiors](https://www.trendhunter.com/trends/blue-bottle-coffee-shinsaibashi.md) - [Pared-Back Coffee Interiors](https://www.trendhunter.com/trends/blue-bottle-coffee-shop1.md) - [Spaciously Modern City Cafes](https://www.trendhunter.com/trends/brandor-coffee.md) - [Sweet Potato-Powered Cafes](https://www.trendhunter.com/trends/starbucks-and-kirishima-shuzo.md)