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# Spring Coffee Beverage Releases
Starbucks Unveiled Its Spring 2020 Menu With New Foods & Beverages

By Grace Mahas | Published 2020-03-03 | Lifestyle
Source: Trend Hunter, https://www.trendhunter.com/trends/starbucks-spring-2020-menu
References: [stories.starbucks](https://stories.starbucks.ca/en/stories/2020/new-cocoa-cloud-macchiato-and-nitro-cold-brew-salted-honey-cold-foam/) & [starbucks](https://www.starbucks.ca/?gg)

In anticipation of Spring 2020, the iconic coffee chain [Starbucks](https://www.trendhunter.com/trends/starbucks-spring-menu) unveiled its new menu of food and beverage offerings. Included in the [new beverage line up](https://www.trendhunter.com/trends/second-cups-new-menu) is the revamped Cocoa Cloud Macchiato and Nitro Cold Brew with Salted Honey Cold Foam that are both described as delivering " the right amount of sweetness to complement the espresso, while also delivering exquisite texture."

The Starbucks Spring 2020 menu also includes expanded food options including the [Beyond Meat, Cheddar and Egg Sandwich](https://www.trendhunter.com/trends/beyond-meat-breakfast-sandwich), a great option for flexitarians looking to reduce their consumption of meat. Along with the new meatless breakfast sandwich, the coffee chain is bringing back the popular Cocoa Marshmallow Dream Bar as well as a Lemon Cake Pop.

Image Credit: Starbucks

## Trend Insights (Trend Hunter)

- Score: 5.6/10
- Popularity: 71% | Activity: 87% | Freshness: 9%
- Audience gender: 50% men, 50% women
- Primary generations: Gen Z, Millennial, Gen X
- Top markets: North America

## Categories

[Trend Hunter](https://www.trendhunter.com/trends) > [Lifestyle](https://www.trendhunter.com/lifestyle) > [Food](https://www.trendhunter.com/food)

## Key Themes

### Why This Trend Is Growing

- **Revamped Coffee Beverages:** Opportunity to innovate and upgrade coffee beverage offerings for coffee chains across the industry.
- **Expanded Meatless Menu Options:** Opportunity to create meatless menu offerings that cater to flexitarians and appeal to a wider audience.
- **Limited-time Offerings:** Opportunity to offer temporary menu items to boost sales and create buzz among customers.

### Industries Being Reshaped

- **Coffee Chains:** Chance for coffee chains to revamp their menu offerings and increase customer satisfaction.
- **Plant-based Food Industry:** Opportunity for plant-based food companies to partner with coffee chains and offer meatless menu items.
- **Bakery Industry:** Opportunity for bakeries to create limited-time baked goods and partner with coffee chains to offer exciting and unique menu items.

## Related on Trend Hunter

- [Refreshing Springtime Cafe Menus](https://www.trendhunter.com/trends/starbucks-spring-menu.md)
- [Elevated Springtime Menus](https://www.trendhunter.com/trends/iced-cherry-chai.md)
- [Spring-Ready Coffee Launches](https://www.trendhunter.com/trends/starbucks-ushers-in-spring.md)
- [Springtime Cafe-Inspired Coffee Products](https://www.trendhunter.com/trends/starbucks-spring-grocery-range.md)
- [Seasonal Coffee Launches](https://www.trendhunter.com/trends/starbucks-8.md)
- [Plant-Based Springtime Cafe Menus](https://www.trendhunter.com/trends/peets-coffee-spring-menu.md)
- [Festive Winter Drinks](https://www.trendhunter.com/trends/pistachio-cream-cold-brew.md)
- [Limited-Time QSR Summer Menus](https://www.trendhunter.com/trends/starbucks-summer-menu.md)
- [Extensive Springtime Cafe Menus](https://www.trendhunter.com/trends/costa-coffee-spring-menu.md)
