# Sweet Italian-Inspired Beverages Starbucks Reserve Debuts its Reserve Affogato and Malt Beverages By Debra John | Published 2024-08-07 | Lifestyle Source: Trend Hunter, https://www.trendhunter.com/trends/starbucks-reserve References: [stories.starbucks](https://stories.starbucks.com/press/2024/new-starbucks-reserve-affogato-and-malt-beverages-debut-at-starbucks-reserve-roasteries-and-stores/1) & [instagram](https://www.instagram.com/p/C-LAEoiNZ7e/)  [Starbucks Reserve](https://www.trendhunter.com/trends/pineapple-rum-float) introduces a selection of Italian-inspired beverages that highlight the distinctive qualities of premium Starbucks Reserve coffee. This new collection includes the 'Reserve Affogato' and 'Malt beverages,' each crafted to deliver a refined and enjoyable experience. The 'Caramel Mocha Drizzle Affogato' features a scoop of gelato enhanced by a rich caramel mocha drizzle, creating a sweet blend of flavors. For those seeking a unique taste, the 'Whiskey Barrel-Aged Malt' offers a distinctive profile, imparted by [whisky's aging process](https://www.trendhunter.com/trends/winter-rum-raisin-irish-coffee). Additionally, the 'Roastery Affogato Flight' presents a curated selection of "three mini-sized affogatos—Caramel Mocha Drizzle, Whiskey Barrel-Aged, and Banana Crisp, all made with [oat milk-based gelato](https://www.trendhunter.com/trends/frappuccino-lite)." Each of these beverages can be customized with oat milk gelato, catering to a range of dietary preferences and enhancing the overall experience. This range of offerings reflects Starbucks Reserve's commitment to exceptional coffee-based beverages with a touch of Italian-inspired flair. Image Credit: Starbucks ## Trend Insights (Trend Hunter) - Score: 5.4/10 - Popularity: 62% | Activity: 72% | Freshness: 27% - Audience gender: 50% men, 50% women - Primary generations: Gen Z, Millennial, Gen X - Top markets: North America ## Categories [Trend Hunter](https://www.trendhunter.com/trends) > [Lifestyle](https://www.trendhunter.com/lifestyle) > [Drinking](https://www.trendhunter.com/drinking) ## Key Themes ### What's Driving This Trend - **Italian-inspired Coffee Blends:** A fusion of Italian culinary tradition and coffee innovation, these beverages bring a refined taste experience to the premium coffee market. - **Alcohol-infused Coffee:** Incorporating whiskey barrel-aged processes into coffee beverages creates a distinctive flavor profile that appeals to alcohol enthusiasts and coffee lovers alike. - **Dairy-free Gelato Enhancements:** Offering oat milk-based gelato options caters to the growing demand for dairy-free alternatives, broadening the appeal of coffee-based desserts. ### Who This Affects Most - **Specialty Coffee Shops:** These innovative beverages can drive customer interest and differentiate brands in the competitive specialty coffee market. - **Dairy-free Products:** Expanding oat milk gelato options taps into the increasing consumer preference for plant-based dairy alternatives. - **Alcohol-infused Foods:** Blending alcohol aging techniques with traditional food and beverage recipes unveils new flavor experiences and market opportunities. ## Related on Trend Hunter - [Tropical Coffee Cocktails](https://www.trendhunter.com/trends/pineapple-rum-float.md) - [Layered Cool Beverages](https://www.trendhunter.com/trends/strato-frappuccino.md) - [Espresso Pour-Over Smoothies](https://www.trendhunter.com/trends/affogato-smoothie.md) - [Layered Beverage Flights](https://www.trendhunter.com/trends/paradise-pour-duo-flight.md) - [Decadent Coffee-Dessert Drinks](https://www.trendhunter.com/trends/chocolate-and-strawberry-beverages.md) - [Decadently Layered Espresso Martinis](https://www.trendhunter.com/trends/tiramisu-espresso-martini.md) - [Sweet Heat Cafe Cocktails](https://www.trendhunter.com/trends/starbucks-reserve-hot-honey.md) - [Botanical-Inspired Beverages](https://www.trendhunter.com/trends/botanical-inspired-beverages.md) - [Tequila Cold Brew Beverages](https://www.trendhunter.com/trends/starbucks-reserve-roastery-tokyo.md)