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# Coffee Chain Espresso Capsules
Starbucks and Nestlé Just Launched a Starbucks by Nespresso Line

By Katherine Pendrill | Published 2019-04-20 | Lifestyle
Source: Trend Hunter, https://www.trendhunter.com/trends/starbucks-by-nespresso
References: [delish](https://www.delish.com/food-news/a27214134/starbucks-nespresso-capsules/) & [stories.starbucks](https://stories.starbucks.com/press/2019/starbucks-by-nespresso-launches-nationwide-in-may/)

If you love the taste of [Starbucks](https://www.trendhunter.com/trends/coffee-by-nespresso-for-vertuo), but hate leaving the house to get your morning coffee fix, you'll love the new Starbucks by [Nespresso](https://www.trendhunter.com/trends/starbucks-breakfast-blend) line. With these handy new pods, you can make all your favorite espresso drinks without ever stepping out the front door.

The new Starbucks by Nespresso is part of a year-long collaborative effort between Starbucks and Nestlé. The new lineup will consist of four different flavors, including: Starbucks Blonde Espresso Roast, Starbucks Espresso Roast, Starbucks Single-Origin Colombia Coffee, and Starbucks Pike Place Roast. All the coffee is made from 100 percent high-quality arabica coffee and packaged in aluminum-based pods that are recyclable under the current Nespresso program.

If you're looking to get your hands on these caffeine-packed capsules, you can order them from [Amazon.com](https://www.trendhunter.com/trends/maxwell-apartment), Walmart.com, and Jet.com as of this May.

Image Credit: *Starbucks.*

## Trend Insights (Trend Hunter)

- Score: 3.4/10
- Popularity: 37% | Activity: 57% | Freshness: 8%
- Audience gender: 50% men, 50% women
- Primary generations: Millennial, Gen X
- Top markets: North America

## Categories

[Trend Hunter](https://www.trendhunter.com/trends) > [Lifestyle](https://www.trendhunter.com/lifestyle) > [Food](https://www.trendhunter.com/food)

## Key Themes

### What Makes This Trend Stand Out

- **Coffee Capsules:** Disruptive innovation opportunity: Develop eco-friendly coffee capsules with sustainable packaging materials.
- **Direct-to-consumer Coffee:** Disruptive innovation opportunity: Create a subscription-based service delivering a variety of coffee capsules directly to consumers' homes.
- **Collaborative Product Lines:** Disruptive innovation opportunity: Establish partnerships between different brands to create unique and exclusive coffee capsule flavors.

### Sectors Adopting This

- **Coffee Industry:** Disruptive innovation opportunity: Introduce advanced technology to coffee production and packaging processes for increased efficiency and sustainability.
- **E-commerce Industry:** Disruptive innovation opportunity: Develop a dedicated online platform that connects coffee capsule manufacturers with retailers and customers worldwide.
- **Sustainable Packaging Industry:** Disruptive innovation opportunity: Invent new materials and techniques for coffee capsule packaging that prioritize environmental sustainability without compromising product freshness.

## Related on Trend Hunter

- [Caramel-Flavored Coffee Pods](https://www.trendhunter.com/trends/coffee-by-nespresso-for-vertuo.md)
- [Breakfast Blend Coffee Pods](https://www.trendhunter.com/trends/starbucks-breakfast-blend.md)
- [Cafe-Inspired Coffee Capsules](https://www.trendhunter.com/trends/costa-coffee-capsules.md)
- [Convenient Espresso Concentrates](https://www.trendhunter.com/trends/concentrate-line.md)
- [Dessert-Like Coffee Capsules](https://www.trendhunter.com/trends/lavazza-nespresso-capsules.md)
- [Everyday Espresso Coffee Pods](https://www.trendhunter.com/trends/tim-hortons-espresso-capsules.md)
- [Artisan-Quality Coffee Pods](https://www.trendhunter.com/trends/nescaf-dolce-gusto-pods.md)
- [New Orleans-Style Coffee Pods](https://www.trendhunter.com/trends/new-orleansstyle.md)
- [Premium Instant Coffee Products](https://www.trendhunter.com/trends/nescaf-instant-coffee.md)
