# Floral Coffee Designs The Starbucks B-Side Harajuku 2014 Summer Line is Refreshing By Meghan Young | Published 2014-07-08 | Art & Design Source: Trend Hunter, https://www.trendhunter.com/trends/starbucks-bside-harajuku-2014-summer References: [hypebeast](http://hypebeast.com/2014/7/fragment-design-x-starbucks-b-side-harajuku-2014-summer-collection) & [fragment.jp](http://fragment.jp/) The [Starbucks](https://www.trendhunter.com/trends/sakura-collection) B-Side Harajuku 2014 Summer collection is one way to add a refreshing element to the home or office. It is made up of a [thermos, coffee mug](https://www.trendhunter.com/trends/custom-stainless-steel-bottle) and pack of playing cards that all boast the same design: an all-white canvas dotted with [small colorful flowers](https://www.trendhunter.com/trends/starbucks-japan-valentines-day). Clean and minimalist, the design is nevertheless memorable and timeless, which is something many people will appreciate. Designed in collaboration with Hiroshi Fujiwara of fragments design for their Omotesando B-Side concept store, the Starbucks B-Side Harajuku 2014 Summer collection has a feminine flair, but can easily be enjoyed by men as well. It is set to be available on July 16, 2014, in limited amounts. So act fast. ## Trend Insights (Trend Hunter) - Score: 2.1/10 - Popularity: 22% | Activity: 32% | Freshness: 8% - Audience gender: 50% men, 50% women - Primary generations: Gen Z, Millennial, Gen X - Top markets: Asia ## Categories [Trend Hunter](https://www.trendhunter.com/trends) > [Art & Design](https://www.trendhunter.com/artdesign) > [Design](https://www.trendhunter.com/design) ## Key Themes ### What Makes This Trend Stand Out - **Minimalist Floral Designs:** Opportunity to incorporate clean and elegant floral designs into various products, creating a modern and timeless aesthetic. - **Collaborative Design Partnerships:** Opportunity for businesses to collaborate with well-known designers to create unique and memorable products that appeal to a wide audience. - **Limited Edition Collections:** Opportunity to create buzz and demand by releasing limited edition collections of products that are only available for a short time. ### Sectors Adopting This - **Home Decor:** Opportunity for home decor businesses to create minimalistic floral designs for products like mugs, thermoses, and playing cards. - **Fashion:** Opportunity for fashion brands to incorporate floral designs into clothing and accessories, inspired by the Starbucks B-Side Harajuku collection. - **Hospitality:** Opportunity for hotels and restaurants to collaborate with designers and create limited edition collections of products to enhance their brand image and create a unique customer experience. ## Related on Trend Hunter - [Pastel-Hued Springtime Cafe Products](https://www.trendhunter.com/trends/sakura-collection.md) - [Minimalist Collaboration Coffee Carriers](https://www.trendhunter.com/trends/starbucks-x-fragment-design-collection.md) - [Celebratory Sakura Cafe Products](https://www.trendhunter.com/trends/starbucks-japan-sakura-collection.md) - [Posh Pink-Hued Cafe Merch](https://www.trendhunter.com/trends/2026-starbucks-japan-sakura-collection.md) - [Pastel-Hued Winter Tumblers](https://www.trendhunter.com/trends/shining-winter.md) - [Spring-Ready Floral Tumblers](https://www.trendhunter.com/trends/magnolia-flower-tumbler.md) - [Vibrant Summer-Ready Drinkware](https://www.trendhunter.com/trends/starbucks-summer-merchandise.md) - [Dazzling Holiday Drinkware Collections](https://www.trendhunter.com/trends/bright-holiday.md) - [Blooming Color-Changing Coffees](https://www.trendhunter.com/trends/haruzora-milk-coffee-frappuccino.md)