# Sci-Fi Blizzard Kicks The Star Wars Superstar 2.0 Shoes Shows the Fashionable Side of Planet Hoth By Matt Ho | Published 2011-09-05 | Fashion Source: Trend Hunter, https://www.trendhunter.com/trends/star-wars-superstar-20-shoes References: [f5torefresh](http://f5torefresh.com/2011/08/29/star-wars-x-adidas-originals-superstar-2-0-hockey/) & [shopadidas](http://www.shopadidas.com/product/mens-originals-star-wars-superstar-20-shoes/SN509?cid=G51622&search=star) The Star Wars Superstar 2.0 Shoes are a pair of sneakers inspired by the planet Hoth, which is where Luke Skywalker and the Rebel Alliance battled at the The Empire Strikes Back. Adidas and the sci-fi franchise’s collaborations have already featured a number of impressive clothes and shoes that makes looking geeky cool. The Star Wars Superstar 2.0 Shoes certainly doesn’t disappoint with its hockey-inspired design. The upper has an all white colorway as an homage to the icy planet of Hoth with a beautiful contrast of different hues of blue stripes. The back heel features the Rebel Alliance helmet in the form of a goalie helmet and the number 19 with ‘L.Skywalker’ written on top of it. The bottom shows off a light blue transparent outer-sole that nicely ties the theme altogether. ## Trend Insights (Trend Hunter) - Score: 6.0/10 - Popularity: 95% | Activity: 78% | Freshness: 8% - Audience gender: 70% men, 30% women - Primary generations: Gen Z, Millennial - Top markets: North America, Europe, Asia ## Categories [Trend Hunter](https://www.trendhunter.com/trends) > [Fashion](https://www.trendhunter.com/fashion) > [Shoes](https://www.trendhunter.com/shoes) ## Key Themes ### What's Driving This Trend - **Geek Chic Apparel:** The popularity of sci-fi collaborations shows there is market demand for fashion-forward clothing items with a geeky twist. - **Nostalgic Design:** Nostalgic designs with modern twists like the Star Wars Superstar 2.0 Shoes prove that timeless franchises can still appeal to younger demographics. - **Limited Edition Sneakers:** The limited edition nature of these sneakers creates a sense of urgency and exclusivity, driving demand for sneaker enthusiasts. ### Who This Affects Most - **Footwear:** The footwear industry can capitalize on the demand for limited edition sneakers and collaborate with established franchises to create sneakers that appeal to a wider audience. - **Fashion:** Fashion brands can extend their reach and appeal to younger demographics by partnering with popular sci-fi franchises to create stylish clothing with a geeky twist. - **Entertainment:** Entertainment companies can monetize their intellectual property and reach a wider audience by collaborating with apparel and footwear brands to create limited edition products with nostalgic designs. ## Related on Trend Hunter - [Insulated Sci-Fi Garments](https://www.trendhunter.com/trends/columbia-x-star-wars-skywalker-pilot-ski-collection.md) - [Sci-Fi Franchise-Inspired Fashion](https://www.trendhunter.com/trends/star-wars-collection-2.md) - [Winter-Ready Sci-Fi Fashions](https://www.trendhunter.com/trends/star-wars-x-columbia-collection.md) - [Dark Sci-Fi Capsules](https://www.trendhunter.com/trends/darc-sport.md) - [80s-Inspired Sci-Fi Sneakers](https://www.trendhunter.com/trends/alien-romulus-reebok-bb-4000-ii-mid-shoes.md) - [Dynamic Collaborative Sneakers](https://www.trendhunter.com/trends/clot-superstar.md) - [Cartoon-Inspired Casual Shoes](https://www.trendhunter.com/trends/patrick-star-superstar.md) - [Comedic Sci-Fi Sneakers](https://www.trendhunter.com/trends/fun-ghostbusters-sneakers.md) - [Desert Planet Sci-Fi Collections](https://www.trendhunter.com/trends/sands-of-tatooine-collection.md)