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# Ultra-Fine Shimmer Powder
The New 'Star Lit Powder' Had Many Different Beauty Purposes

By Mishal Omar | Published 2017-03-23 | Fashion
Source: Trend Hunter, https://www.trendhunter.com/trends/star-lit-powder
References: [sephora](http://www.sephora.com/star-lit-powder-P415958?country_switch=ca&lang=en&skuId=1911148) & [makeupandbeautyblog](http://www.makeupandbeautyblog.com/cosmetics/make-ever-star-lit-powder-ill-happily-navigate-star/)

Make Up Forever has released its range of Star Lit Powders, which come in a variety of dynamic shades and have multiple potential uses.

The [loose powder](https://www.trendhunter.com/trends/set-it-down-loose) is very fine in texture and was designed to function as a highlighter. Unlike other standard highlighters, this one is not just used for the cheeks and cupid's bow but for the lips and eyes as well. The product can be applied both wet and dry depending on the type of finish that the user wants. The Star Lit Powder collection comes in a wide range of colors – with everything from gold, light purple, copper, ivory, pink, cobalt blue, silver and a shimmery black included.

This dynamic powder collection is distinct due to its wide range of colors and the fact that it can be used for both elegant and dramatic looks.

## Trend Insights (Trend Hunter)

- Score: 0.9/10
- Popularity: 16% | Activity: 4% | Freshness: 8%
- Audience gender: 50% men, 50% women
- Primary generations: Gen Z, Millennial, Gen X
- Top markets: North America, Europe, Asia

## Categories

[Trend Hunter](https://www.trendhunter.com/trends) > [Fashion](https://www.trendhunter.com/fashion) > [Cosmetics](https://www.trendhunter.com/cosmetics)

## Key Themes

### What's Driving This Trend

- **Multi-purpose Beauty Products:** The rise of multi-purpose beauty products presents an opportunity for companies to create innovative, versatile cosmetics that cater to consumers' demand for convenience.
- **Fine Texture Cosmetics:** The trend of fine texture cosmetics opens up opportunities for brands to develop innovative products that offer a smooth application and a flawless finish.
- **Color Variety in Cosmetics:** The demand for diverse color options in cosmetics creates opportunities for brands to introduce vibrant, unique shades that cater to individual preferences.

### Who This Affects Most

- **Cosmetics Industry:** The cosmetics industry can capitalize on the trend of multi-purpose beauty products by developing versatile makeup options that cater to the needs of busy consumers.
- **Beauty Retail Industry:** The beauty retail industry can leverage the trend of fine texture cosmetics by offering a wide range of products that provide a luxurious, seamless application experience.
- **Color Cosmetic Manufacturing Industry:** The color cosmetic manufacturing industry can seize the opportunity presented by the demand for diverse color options in cosmetics by offering a wide variety of vibrant shades to meet consumer preferences.

## Related on Trend Hunter

- [Gilded Glowing Highlighters](https://www.trendhunter.com/trends/colorful-powder-luminizer.md)
- [Springtime Makeup Powders](https://www.trendhunter.com/trends/undereye-powder.md)
- [Shimmery Waterproof Highlighters](https://www.trendhunter.com/trends/face-bond-range.md)
- [Sheer Pressed Finishing Powders](https://www.trendhunter.com/trends/halo-glow-powder-filter.md)
- [Superfine Cosmetics Powders](https://www.trendhunter.com/trends/set-it-down-loose.md)
- [Inclusive Skin-Perfecting Powders](https://www.trendhunter.com/trends/ultimate-setting-powder.md)
- [Compact Shimmer Highlighters](https://www.trendhunter.com/trends/kimchi-chic-beauty.md)
- [Elegant Pressed Finishing Powders](https://www.trendhunter.com/trends/pressed-finishing-powder.md)
- [Portable Setting Powders](https://www.trendhunter.com/trends/puff-puff-pass-setting-powder.md)
