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# Nostalgic Star-Shaped Bags
Ashley Williams' Star Handbag is a Playful Statement Accessory

By Jana Pijak | Published 2020-11-17 | Fashion
Source: Trend Hunter, https://www.trendhunter.com/trends/star-handbag
References: [ashleywilliamslondon](https://ashleywilliamslondon.com/collections/accessories/products/star-handbag-1#p-gallery)

Ashley Williams' [Star](https://www.trendhunter.com/trends/one-star-j-vtg) Handbag is a nostalgic statement accessory with a 90s-inspired look and feel. Channeling handbags that many Millennials grew up wearing as kids, the pink purse is star-shaped and crafted from 50% cotton and 50% silk materials.

The bag boasts a [top handle design](https://www.trendhunter.com/trends/no-budget-bag) and a roomy interior, along with zipper fastening and Ashley Williams' signature oil slick A hardware accent. Priced at £315.00, this nostalgic handbag stays true to the designer's dynamic and fearless aesthetic that will appeal to Millennial and Gen Z audiences.

In addition to referencing [90s nostalgia](https://www.trendhunter.com/trends/elf-cosmetics-x-caboodles) with this accessory, Ashley Williams has also released a number of other vintage-themed pieces including the I Love You Corset with airbrushed puppy imagery and her range of faux fur footwear and tote accessories.

## Trend Insights (Trend Hunter)

- Score: 5.9/10
- Popularity: 86% | Activity: 81% | Freshness: 9%
- Audience gender: 10% men, 90% women
- Primary generations: Millennial, Gen X
- Top markets: North America, Europe, Asia

## Categories

[Trend Hunter](https://www.trendhunter.com/trends) > [Fashion](https://www.trendhunter.com/fashion)

## Key Themes

### What Makes This Trend Stand Out

- **Nostalgia Fashion:** Opportunity for designers to create new apparel and accessories that infuse nostalgia and evoke the emotions of the 90s and beyond.
- **Vintage-themed Pieces:** Designers can create collections that incorporate vintage-themed pieces for a playful and unique aesthetic that resonates with younger generations
- **Combination of Materials:** Mixing different materials such as cotton and silk can create unique and playful accessories for fashion-forward consumers.

### Sectors Adopting This

- **Fashion and Apparel:** The fashion industry should focus on producing high-end accessories with a combination of materials that appeals to younger consumers and meets their changing taste.
- **Retail:** As more designers incorporate nostalgia into their designs, retailers need to stock varied items that meet the changing desires of consumers.
- **Luxury Fashion:** Luxury fashion designers can leverage nostalgia-inspired designs to create high end accessories with unique and playful aesthetics that appeal to younger high-end consumers.

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