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# Confidence Booster Perfumes
Charlotte Tilbury's Star Confidence Uses Emotion-Enhancing Molecules

By Laura McQuarrie | Published 2025-09-25 | Fashion
Source: Trend Hunter, https://www.trendhunter.com/trends/star-confidence
References: [charlottetilbury](https://www.charlottetilbury.com/ca/product/star-confidence-100ml)

![Confidence Booster Perfumes](https://cdn.trendhunterstatic.com/thumbs/584/star-confidence.jpeg)

A spritz of fragrance can instantly elevate mood and boost confidence by engaging the senses, and [Star](https://www.trendhunter.com/trends/one-star-j-vtg) Confidence is the newest addition to Charlotte Tilbury's collection of fragrances based on [emotion molecules](https://www.trendhunter.com/trends/emotion-by-dsmfirmenich), and it was specifically blended to enhance emotional well-being and self-assurance. "I worked with master perfumers and a scientist at IFF who used the IFF Scentcube Algorithm, gathering 40 years of research to identify the perfect combination of notes, creating a fragrance that helps [boost feelings of confidence](https://www.trendhunter.com/trends/being-fragrance)," said Tilbury.

Star Confidence combines bold, juicy blackcurrant with a lush heart of jasmine and davana, and is grounded in an addictive blend of patchouli and oakmoss.

Beyond emotion-boosting molecules, Star Confidence taps into color theory to share a color representing audaciousness, numerology to share a number tied to charisma and power, and the symbology of a flame to represent ignited inner fire.

## Trend Insights (Trend Hunter)

- Score: 7.9/10
- Popularity: 92% | Activity: 93% | Freshness: 51%
- Audience gender: 10% men, 90% women
- Primary generations: Millennial
- Top markets: North America

## Categories

[Trend Hunter](https://www.trendhunter.com/trends) > [Fashion](https://www.trendhunter.com/fashion) > [Cosmetics](https://www.trendhunter.com/cosmetics)

## Key Themes

### Why This Trend Is Growing

- **Emotion-enhancing Fragrances:** The rise of fragrances designed with emotion-enhancing molecules is transforming perfumes into mood-boosting tools.
- **Scent and Color Synergy:** Combining fragrance with color theory creates a multi-sensory experience that enhances personal empowerment.
- **Numerology in Product Design:** Incorporating numerology into product offerings introduces a layer of personalization linked to emotional and psychological influence.

### Industries Being Reshaped

- **Perfumery:** The integration of emotion-boosting molecules in perfumery is revolutionizing how scents are experienced beyond just fragrance.
- **Wellness:** The wellness industry is seeing a fusion with beauty products, where emotional well-being is integrated into daily routines through scent.
- **Personal Care:** Personal care products are being reimagined to incorporate psychological elements such as color and numerology for a more holistic consumer experience.

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