# Words As Accessories Stannard Inc Jewelry By Tinkalicious | Published 2008-11-24 | Fashion Source: Trend Hunter, https://www.trendhunter.com/trends/stannard-incs-cool-jewelry References: [stannard-inc](http://www.stannard-inc.com/) & [stannard-inc](http://www.stannard-inc.com) Australian jewelry company Stannard Inc has a very [unique and interesting line of jewelry](https://www.trendhunter.com/trends/mademoiselle-jules). Their [Bronze Age line](https://www.trendhunter.com/trends/talisman-collection) features William the Brave bronze rings, and the very intriguing “Prime Numbers” bracelet. The “Word on the Street” series offers a “darkhorse” necklace, and a bangle that proclaims “I’m a lover not a fighter” or “Danger—High Voltage." The “Beyond Thunderdome” (love that!) earrings are part of the Gold line. Last but not least, the [leather wrist bands](https://www.trendhunter.com/trends/chiyu) offer such conversation starters as, “It is always better to be looked over than overlooked” and “I generally avoid temptation - unless I can’t resist it.” If you want a custom phrase, they can print up to 70 characters of your choosing. ## Trend Insights (Trend Hunter) - Score: 1.9/10 - Popularity: 31% | Activity: 18% | Freshness: 8% - Audience gender: 50% men, 50% women - Primary generations: Gen Z, Millennial, Gen X - Top markets: North America ## Categories [Trend Hunter](https://www.trendhunter.com/trends) > [Fashion](https://www.trendhunter.com/fashion) > [Jewelry](https://www.trendhunter.com/jewelry) ## Key Themes ### Key Themes Behind This Trend - **Customizable Accessories:** There is an opportunity for other jewelry companies to offer customizable options for customers to express themselves on their accessories. - **Word-inspired Fashion:** This trend may inspire fashion brands to incorporate words and phrases into their clothing designs for a similar effect. - **Bronze Jewelry:** Bronze may become a popular material for jewelry makers to incorporate into their designs, inspired by Stannard Inc's Bronze Age line. ### Where This Applies - **Fashion:** The fashion industry can learn from Stannard Inc's unique approach to jewelry design and could incorporate similar ideas into their clothing lines. - **Jewelry:** Other jewelry brands could create similar pieces using customizable phrases or materials like bronze to tap into this trend. - **Personalized Products:** The trend of customizable word-inspired accessories may inspire brands in various industries to offer personalized products to meet consumer demand. ## Related on Trend Hunter - [Personalized Jewelry Cuffs](https://www.trendhunter.com/trends/name-drop-cuff.md) - [Romantic Statement Jewelry](https://www.trendhunter.com/trends/full-heart-love-link-necklace.md) - [Handcrafted Jewelry Brands](https://www.trendhunter.com/trends/pretty-weird.md) - [Streetwear Brand Jewelry Lines](https://www.trendhunter.com/trends/stssy-jewelry-line.md) - [Hand-Scripted Initial Pendants](https://www.trendhunter.com/trends/initial-pendants.md) - [Bold Handmade Jewelry Designs](https://www.trendhunter.com/trends/holst-lee.md) - [Consciously Cool Jewelry](https://www.trendhunter.com/trends/the-art-of-adornment.md) - [Empowering Jewelry Designs](https://www.trendhunter.com/trends/empowering-jewelry.md) - [Symbolic Jewelry Collections](https://www.trendhunter.com/trends/protect-collection.md)