# Comic Book-Inspired Colognes Stan Lee's Cologne Allows Fans to Smell Like Their Comic Book Heroes By Ian Andrew Panganiban | Published 2013-06-17 | Unique Source: Trend Hunter, https://www.trendhunter.com/trends/stan-lee References: [fashionablygeek](http://fashionablygeek.com/accessories/now-you-can-smell-like-stan-lee-excelsior/) & [bigbadtoystore](http://www.bigbadtoystore.com/bbts/product.aspx?product=JIL10008&mode=retail) The Stan Lee Cologne allows you to smell like your fresh out of the pages of a comic book. Comic book enthusiasts aren't necessarily associated with [cologne or perfumes](https://www.trendhunter.com/trends/ranger-station-rich-90s-dad), since it's not something that relates in any way to comic books. The Stan Lee Signature Cologne offers comic book fans the opportunity to smell like a comic book hero. The cologne houses [fresh mixtures of various fragrances](https://www.trendhunter.com/trends/soda-mixers-layering-bundle) with blends of bergamot, ginger, white pepper, basil, and violet and features layers of cedar, vetiver and musk accords. It comes in a not-so-subtle bottle design. Comic book fans can douse themselves in this cologne to smell like their favorite comic book hero to get ready for a date of just for regular comic book reading in their rooms. ## Trend Insights (Trend Hunter) - Score: 0.6/10 - Popularity: 3% | Activity: 6% | Freshness: 8% - Audience gender: 70% men, 30% women - Primary generations: Millennial, Gen X - Top markets: North America, Europe, Asia ## Categories [Trend Hunter](https://www.trendhunter.com/trends) > [Unique](https://www.trendhunter.com/unique) ## Key Themes ### Why This Trend Is Growing - **Comic Book-inspired Fragrances:** There is a growing trend of creating fragrances inspired by comic book characters, providing fans with a new way to connect with their favorite heroes. - **Niche Fragrance Market:** The rise of comic book-inspired colognes represents the expansion of the niche fragrance market, catering to specific interests and fandoms. - **Sensory Branding:** The use of fragrances as an extension of a brand's storytelling, like with the Stan Lee Cologne, offers an opportunity for businesses to engage customers through sensory experiences. ### Industries Being Reshaped - **Cosmetics and Fragrance:** Cosmetics and fragrance industries can tap into the growing interest in comic book culture by developing more colognes inspired by beloved characters, expanding their product offerings. - **Pop Culture Merchandise:** The incorporation of fragrances into pop culture merchandise, such as comic books, movies, and TV shows, presents an innovative avenue for merchandise developers and licensors to enhance fan experiences. - **Marketing and Advertising:** Businesses specializing in marketing and advertising can explore the concept of sensory branding by assisting companies in utilizing fragrances to create memorable brand experiences and strengthen customer connections. ## Related on Trend Hunter - [Cologne-Infused Scents](https://www.trendhunter.com/trends/spice-alchemist.md) - [Villain Inspired Fragrance Lines](https://www.trendhunter.com/trends/disney-villains-2.md) - [Comic-Inspired Soda Cans](https://www.trendhunter.com/trends/the-heroes.md) - [Scent-Infused Apparel](https://www.trendhunter.com/trends/stealie-hoodie.md) - [Dark Superhero Water Bottles](https://www.trendhunter.com/trends/batman-x-air-up.md) - [Refined Contemporary Colognes](https://www.trendhunter.com/trends/the-colognes-by-ds-durga.md) - [Playful Next-Gen Colognes](https://www.trendhunter.com/trends/notewrks.md) - [Book-Based Perfumes](https://www.trendhunter.com/trends/die-hot-with-a-vengeance.md) - [Opulent 90s Era Colognes](https://www.trendhunter.com/trends/ranger-station-rich-90s-dad.md)