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# Customizable Cosmetic Stacks
Subtl's Stak 2.0 Makes a Whole Makeup Routine Palm-Sized

By Laura McQuarrie | Published 2023-07-27 | Fashion
Source: Trend Hunter, https://www.trendhunter.com/trends/stak-20
References: [prnewswire](https://www.prnewswire.com/news-releases/subtl-debuts-their-stak-2-0-with-elevated-packaging--elite-formulations-301886503.html) & [subtlbeauty](https://subtlbeauty.com/)

Stak 2.0 is the newest release from [Subtl](https://www.trendhunter.com/trends/springinspired-cosmetic) and it makes it possible for consumers to create custom makeup stacks that are ready to be taken anywhere without needing much space. This convenient, space-saving beauty innovation offers a variety of products for the face, lips and eyes to suit all complexions.

When it comes to building out their custom stack, consumers can [mix and match various beauty products](https://www.trendhunter.com/trends/adapt-collection) from the brand, and make the most of new and improved pods and packaging. With [refillable designs](https://www.trendhunter.com/trends/refillable-packaging-innovation) and mono-material technology, these new beauty stacks are more sustainable.

Created to suit on-the-go individuals, travelers, working professionals, as well as beauty minimalists, these stackable formulas feature skin-caring ingredients like Vitamin E and bayberry fruit wax.

## Trend Insights (Trend Hunter)

- Score: 6.1/10
- Popularity: 85% | Activity: 81% | Freshness: 16%
- Audience gender: 10% men, 90% women
- Primary generations: Gen Z, Millennial
- Top markets: North America

## Categories

[Trend Hunter](https://www.trendhunter.com/trends) > [Fashion](https://www.trendhunter.com/fashion) > [Cosmetics](https://www.trendhunter.com/cosmetics)

## Key Themes

### Key Themes Behind This Trend

- **Customizable Cosmetic Stacks:** Subtl's Stak 2.0 offers customizable makeup stacks for on-the-go individuals, providing convenience and space-saving solutions.
- **Refillable Designs:** Subtl's Stak 2.0 introduces refillable designs and mono-material technology for more sustainable beauty products.
- **Skin-caring Ingredients:** Subtl's Stak 2.0 incorporates skin-caring ingredients like Vitamin E and bayberry fruit wax into their stackable formulas.

### Where This Applies

- **Cosmetics:** Subtl's Stak 2.0 disrupts the cosmetics industry with its customizable and space-saving makeup stacks.
- **Sustainable Packaging:** Subtl's Stak 2.0 disrupts the sustainable packaging industry by introducing refillable designs and mono-material technology.
- **Beauty Minimalism:** Subtl's Stak 2.0 caters to the beauty minimalism trend with its compact and versatile stackable formulas.

## Related on Trend Hunter

- [Limited-Edition Spring-Inspired Cosmetic Products](https://www.trendhunter.com/trends/springinspired-cosmetic.md)
- [Stackable Blush Balms](https://www.trendhunter.com/trends/blush-balm.md)
- [Miniature Makeup Packaging](https://www.trendhunter.com/trends/makeup-minis.md)
- [Pod-Style Skincare Packaging](https://www.trendhunter.com/trends/junoco-2.md)
- [Bento-Box-Inspired Stacked Cosmetics](https://www.trendhunter.com/trends/kaja-beauty-bento.md)
- [Beauty Refill Pod Systems](https://www.trendhunter.com/trends/refill-pod-system.md)
- [Refillable Magnet-Free Makeup Packaging](https://www.trendhunter.com/trends/fenty-beauty-packaging.md)
- [Pocket-Sized Skincare Packaging](https://www.trendhunter.com/trends/color-capsule.md)
- [Functional Mini Cosmetics](https://www.trendhunter.com/trends/make-it-mini-makeup.md)
