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# Smashed Beef Patty Melts
Dog Haus is Serving Up a Limited Time St. Patty’s Melt

By Katherine Pendrill | Published 2024-03-02 | Lifestyle
Source: Trend Hunter, https://www.trendhunter.com/trends/st-pattys-melt
References: [restaurantmagazine](https://www.restaurantmagazine.com/get-lucky-this-march-with-dog-haus-st-pattys-melt/)

![Smashed Beef Patty Melts](https://cdn.trendhunterstatic.com/thumbs/527/st-pattys-melt.jpeg)

Dog Haus is celebrating St. Patrick's Day in a tasty way this year by serving up the mouth-watering St. Patty’s Melt.

Available exclusively from Friday, March 1, through Sunday, March 31, the St. Patty’s Melt is a fresh new take on a classic sandwich. The St. Patty’s Melt features a hormone-free and antibiotic-free Creekstone [Farms](https://www.trendhunter.com/trends/porkless-pies) 100% Angus beef smash patty topped with melty white American cheese, pastrami, sauerkraut, and secret sauce, all sandwiched between two patty-melt style grilled King’s Hawaiian rolls. As Adam Gertler, [Dog Haus’](https://www.trendhunter.com/trends/corned-beef-and-cabbage-sausage) Würstmacher, explains, "We came up with an incredible combination of meaty, cheesy and buttery goodness guaranteed to satisfy your cravings. It’s the perfect feast for a day — or month — of partying.”

To complement the St. Patty’s Melt, Dog Haus will also be offering discount drink specials on March 17th.

Image Credit: Dog Haus

## Trend Insights (Trend Hunter)

- Score: 3.3/10
- Popularity: 29% | Activity: 48% | Freshness: 22%
- Audience gender: 50% men, 50% women
- Primary generations: Millennial, Gen X
- Top markets: North America

## Categories

[Trend Hunter](https://www.trendhunter.com/trends) > [Lifestyle](https://www.trendhunter.com/lifestyle) > [Food](https://www.trendhunter.com/food)

## Key Themes

### Key Themes Behind This Trend

- **Gourmet Fast Food:** Incorporating premium ingredients and unique flavor combinations to elevate traditional fast-food offerings, catering to a more discerning consumer base.
- **Limited Time Menus:** Creating a sense of urgency and excitement around exclusive menu items, encouraging customer engagement and repeat visits during promotional periods.
- **Collaborative Specials:** Partnering with other brands or suppliers to create special menu items, fostering innovation and expanding customer reach through unique food combinations.

### Where This Applies

- **Food & Beverage:** Introducing innovative dishes and promotional strategies to attract customers seeking new and exciting culinary experiences in a competitive market.
- **Hospitality:** Leveraging limited-time promotions and exclusive menu offerings to enhance customer engagement and drive foot traffic to restaurants, creating memorable dining experiences.
- **Marketing & Partnerships:** Exploring collaborative opportunities with suppliers or other brands to co-create special menu items, generating buzz and interest through unique and inventive culinary creations.

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