# Updated $5 Face Moisturizers This St. Ives Facial Moisturizer is Packed with Collagen and Proteins By Riley von Niessen | Published 2018-05-21 | Fashion Source: Trend Hunter, https://www.trendhunter.com/trends/st-ives-facial-moisturizer References: [popsugar](https://www.popsugar.com/beauty/St-Ives-Facial-Moisturizer-Review-44857322) & [amazon](https://www.amazon.com/St-Ives-Moisturizer-Collagen-Elastin/dp/B000UVZU1S/ref?tag=trenhunt0f-20) Consumers in search of an effective anti-aging moisturizer that won't break the bank are likely to appreciate the '[St. Ives](https://www.trendhunter.com/trends/st-ives-exfoliating-toners) Facial Moisturizer,' which recently received an updated design. The product is widely available at drugstores and from retailers like [Amazon](https://www.trendhunter.com/trends/aveeno-products), where a 283g tub costs just $5 USD. Free of parabens and dermatologist tested, the St. Ives Facial Moisturizer works for all skin types, as it gently hydrates dry skin for long-lasting results. As the moisturizer is packed with [collagen and elastic proteins](https://www.trendhunter.com/trends/mixsoon-pdrn-collagen-cream), it's made to reverse the clock on the skin, helping to revitalize and plump it as it's used regularly. In addition to the St. Ives Facial Moisturizer, the brand offers a body lotion that's a part of the same line. ## Trend Insights (Trend Hunter) - Score: 1.7/10 - Popularity: 12% | Activity: 32% | Freshness: 8% - Audience gender: 50% men, 50% women - Primary generations: Millennial, Gen X - Top markets: North America ## Categories [Trend Hunter](https://www.trendhunter.com/trends) > [Fashion](https://www.trendhunter.com/fashion) > [Cosmetics](https://www.trendhunter.com/cosmetics) ## Key Themes ### What Makes This Trend Stand Out - **Affordable Anti-aging:** Opportunity to develop and market affordable anti-aging skincare products to cater to budget-conscious consumers. - **Natural Ingredients:** Opportunity to create skincare products with natural ingredients, free of harsh chemicals, to meet the growing demand for clean beauty. - **Revitalizing Skincare:** Opportunity to design and launch skincare products that focus on revitalizing and plumping the skin for a more youthful appearance. ### Sectors Adopting This - **Skincare:** Disruptive innovation opportunity in the skincare industry by offering affordable and effective anti-aging moisturizers to a wider consumer base. - **Beauty & Cosmetics:** Disruptive innovation opportunity in the beauty and cosmetics industry by developing clean beauty products with natural ingredients that are affordable and effective. - **Personal Care:** Disruptive innovation opportunity in the personal care industry by introducing revitalizing skincare products that target anti-aging and plumping of the skin. ## Related on Trend Hunter - [Gel-Cream Collagen Moisturizers](https://www.trendhunter.com/trends/collagen-moisturizer.md) - [Luxury Science-Backed Facial Moisturizers](https://www.trendhunter.com/trends/three-international.md) - [Plant-Based Firming Moisturizers](https://www.trendhunter.com/trends/extreme-cream.md) - [Skin Longevity Moisturizers](https://www.trendhunter.com/trends/topical-supplement.md) - [Anti-Aging Collagen-Infused Sunscreen](https://www.trendhunter.com/trends/antiaging-sunscreens.md) - [Fragrance-Free Daily Facial Moisturizers](https://www.trendhunter.com/trends/daily-facial-moisturizer.md) - [Anti-Aging Hydrating Creams](https://www.trendhunter.com/trends/procollagen-anti-aging-marine-cream.md) - [Sensorial Biomimetic Moisturizers](https://www.trendhunter.com/trends/first-wrinkles-face-moisturizer.md) - [Biotech-Powered Moisturizers](https://www.trendhunter.com/trends/antiaging-moisturizers.md)