# Irate Menswear Editorials The SSAW Magazine 'Wild Things' Piernik Photoshoot is Fiery By Jordy E | Published 2012-06-09 | Pop Culture Source: Trend Hunter, https://www.trendhunter.com/trends/ssaw-magazine-wild-things References: [mode.newslicious.net](http://mode.newslicious.net/2012/06/wild-things-malgosia-piernik-by-nicole.html) & [ssawmagazine](http://www.ssawmagazine.com/) The Spring/Summer 2012 SSSAW Magazine 'Wild Things' photoshoot features an enraged Malgosia Piernik. The Polish model is found here furrowing her brows and gazing angrily at the camera, bringing about a rather haunting production. Photographer Nicole Maria Winkler orchestrated the Wild Things editorial. Her desire to break down boundaries in the fashion world is apparent in her selection of a fierce and entirely irate theme. And if this vexed motif wasn't enough to capture the attention of SSAW Magazine's readership, stylist Emilia Laitanen also opted for the incorporation of [menswear pieces](https://www.trendhunter.com/trends/studio-nicholson-fw25). Building upon an [androgynous couture inclination](https://www.trendhunter.com/trends/khaotique-noir), Piernik ensembles feature vests, loose khaki work pants, long trench coats, black oxford shirts and dangling leather belts. ## Trend Insights (Trend Hunter) - Score: 2.2/10 - Popularity: 47% | Activity: 11% | Freshness: 8% - Audience gender: 10% men, 90% women - Primary generations: Gen Z, Millennial, Gen X - Top markets: Europe ## Categories [Trend Hunter](https://www.trendhunter.com/trends) > [Pop Culture](https://www.trendhunter.com/popculture) > [Media](https://www.trendhunter.com/media) ## Key Themes ### Key Themes Behind This Trend - **Enraged Fashion Editorials:** Disruptive innovation opportunities lie in exploring unconventional and emotive themes in fashion editorials, creating provocative and captivating content. - **Androgynous Fashion:** There is an opportunity to tap into the growing trend of androgynous fashion by incorporating menswear pieces in womenswear collections, creating unique and boundary-breaking designs. - **Fashion Photography Boundaries:** In pushing the boundaries of fashion photography, photographers can experiment with themes and expressions that are unexpected and emotive, sparking new conversations in the industry. ### Where This Applies - **Fashion Publishing:** In the fashion publishing industry, there is a disruptive innovation opportunity to create bold and daring editorials that challenge traditional norms and captivate readers. - **Fashion Design:** Fashion designers can seize the opportunity to blur the lines between gender-based fashion by incorporating elements of menswear into their womenswear collections, creating boundary-pushing designs. - **Photography Services:** Photography service providers can explore new creative possibilities by pushing the boundaries of fashion photography, offering unique and innovative concepts to their clients. ## Related on Trend Hunter - [Feminine Rebellion Campaigns](https://www.trendhunter.com/trends/songs-of-siren.md) - [Local Hotspot Fashion Shoots](https://www.trendhunter.com/trends/heartbeat-campaign.md) - [Whimsical Feminine Runway Shows](https://www.trendhunter.com/trends/wild-rose-sparrow.md) - [Refined Vintage Militaristic Fashion](https://www.trendhunter.com/trends/studio-nicholson-fw25.md) - [Politically-Inspired Runway Collections](https://www.trendhunter.com/trends/selkies-the-libertine-collection.md) - [Pattern-Heavy Fashion Capsules](https://www.trendhunter.com/trends/needles-new-collection.md) - [Evolutionary Menswear Fashion Shows](https://www.trendhunter.com/trends/ss-daley-1.md) - [Wild Animal-Decorated Gowns](https://www.trendhunter.com/trends/schiaparelli-lion-head.md) - [Experimental Fall Wardrobe](https://www.trendhunter.com/trends/khaotique-noir.md)