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# Piquant Seasoning Sticks
The New Sriracha Stix Make It Easy to Add a Spicy Kick to Any Dish

By Katherine Pendrill | Published 2017-08-07 | Lifestyle
Source: Trend Hunter, https://www.trendhunter.com/trends/sriracha-stix
References: [cosmopolitan](http://www.cosmopolitan.com/food-cocktails/a11439496/where-to-get-sriracha-stix/)

For many people, Sriracha is a necessary addition to any dish and now it is easier than ever to enjoy the [fiery Asian condiment](https://www.trendhunter.com/trends/sweet-chabanero-sriracha-sauce) with the brand new Sriracha Stix. Launched by [Huy Fong Foods](https://www.trendhunter.com/trends/green-sriracha) and Sugarmade, the [spicy condiment lineup](https://www.trendhunter.com/trends/cholula-1) offers four bold new takes on the beloved hot sauce.

The new Sriracha Stix are four different spice blends that take the taste of Sriracha hot sauce and kick it up a notch. The spices come in four different flavor options, which include Classic Sriracha, Sriracha Butter Garlic, Sriracha Teriyaki and Blend X. Blend X is the most ambiguous flavor of the bunch and is simply described as having "generous amounts of jalapeño" for an "extra kick."

## Trend Insights (Trend Hunter)

- Score: 5.2/10
- Popularity: 75% | Activity: 73% | Freshness: 8%
- Audience gender: 50% men, 50% women
- Primary generations: Millennial, Gen X
- Top markets: North America

## Categories

[Trend Hunter](https://www.trendhunter.com/trends) > [Lifestyle](https://www.trendhunter.com/lifestyle) > [Food](https://www.trendhunter.com/food)

## Key Themes

### What Makes This Trend Stand Out

- **Spicy Condiment Innovations:** The new Sriracha Stix demonstrate the trend of creating innovative ways to enjoy spicy condiments.
- **Flavor Enhancing Spice Blends:** The four different spice blends of Sriracha Stix highlight the trend of developing unique flavor combinations to enhance culinary experiences.
- **Convenience in Adding Seasonings:** The launch of Sriracha Stix reflects the trend of providing easy-to-use seasoning options that add flavor and spice to any dish.

### Sectors Adopting This

- **Food Manufacturing:** Food manufacturers can explore the opportunity to develop their own line of unique spice blends that cater to the growing demand for enhanced flavors.
- **Condiment Industry:** The condiment industry can seize the opportunity to innovate by creating new types of spice-infused products that offer convenience and versatility to consumers.
- **Culinary Retail:** Culinary retail establishments can consider stocking and promoting spice blends like Sriracha Stix to cater to customers looking for easy ways to add flavor and spice to their meals.

## Related on Trend Hunter

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