# Floatograph Lookbooks The Sretsis SS10 Collection has a Whimsical Lookbook By Zoe Badley | Published 2010-05-11 | Fashion Source: Trend Hunter, https://www.trendhunter.com/trends/sretsis-ss10-collection References: [wikifashion](http://wikifashion.com/wiki/Sretsis/Spring_Summer_2010-11) & [sretsis](http://www.sretsis.com/) Inspired by Lladro figurines, the 'Stolen Moments' Sretsis SS10 collection is a more whimsical-themed lookbook. [Softer spring colors](https://www.trendhunter.com/trends/stein) such as pinks, ice blues and grays with gold and silver accents are included in the pieces. The [main print](https://www.trendhunter.com/trends/the-lilly-reserve-collection) of the Sretsis SS10 collection is "Smitten Kitten" which includes fabrics such as cotton and chiffon. This is defiantly a [soft, magical collection](https://www.trendhunter.com/trends/marc-jacobs-charm-collection) that commands attention. Be sure to check out the gallery for more playful figurines. ## Trend Insights (Trend Hunter) - Score: 3.8/10 - Popularity: 70% | Activity: 35% | Freshness: 8% - Audience gender: 10% men, 90% women - Primary generations: Gen Z, Millennial, Gen X - Top markets: North America, Europe, Asia ## Categories [Trend Hunter](https://www.trendhunter.com/trends) > [Fashion](https://www.trendhunter.com/fashion) > [Hip Fashion](https://www.trendhunter.com/hipfashion) ## Key Themes ### Why This Trend Is Growing - **Whimsical-themed Lookbooks:** Disruptive innovation opportunity: Designing lookbooks that incorporate a whimsical theme to capture attention and stand out in the fashion industry. - **Softer Spring Colors:** Disruptive innovation opportunity: Creating fashion collections that feature softer spring colors like pinks, ice blues, and grays with gold and silver accents, catering to the demand for light and delicate aesthetics. - **Magical-inspired Fashion:** Disruptive innovation opportunity: Introducing clothing lines inspired by magical elements, such as the 'Stolen Moments' Sretsis SS10 collection, to tap into the growing market of consumers seeking enchanting and whimsical fashion experiences. ### Industries Being Reshaped - **Fashion:** Disruptive innovation opportunity: Incorporating whimsical-themed lookbooks, softer spring colors, and magical-inspired fashion in the design, marketing, and retail strategies of fashion brands to attract new audiences and differentiate themselves from competitors. - **Print and Graphic Design:** Disruptive innovation opportunity: Offering creative print and graphic design services to fashion brands, helping them design visually appealing lookbooks that encompass whimsical themes and soft spring color palettes, creating unique and captivating visual experiences for consumers. - **Photography:** Disruptive innovation opportunity: Collaborating with fashion brands to capture the essence of whimsical-themed lookbooks and magical-inspired fashion through innovative photography techniques, enhancing the immersive and enchanting experience for consumers. ## Related on Trend Hunter - [Vibrant Lingerie Collections](https://www.trendhunter.com/trends/lorette-springsummer-collection.md) - [Dreamy Apparel Collections](https://www.trendhunter.com/trends/frankies-bikinis-keepsakes-collection.md) - [Whimsical Feminine Runway Shows](https://www.trendhunter.com/trends/wild-rose-sparrow.md) - [Beach-Inspired Spring Fashion Capsules](https://www.trendhunter.com/trends/a-kind-of-guise-3.md) - [Politically-Inspired Runway Collections](https://www.trendhunter.com/trends/selkies-the-libertine-collection.md) - [Fabric-Centric Spring Fashion Capsules](https://www.trendhunter.com/trends/sage-nation-5.md) - [Understated Spring-Centric Fashion](https://www.trendhunter.com/trends/stein.md) - [Playful Spring-Forward Statements](https://www.trendhunter.com/trends/marc-jacobs-charm-collection.md) - [Print-Forward Apparel Collections](https://www.trendhunter.com/trends/the-lilly-reserve-collection.md)