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# Square the Circle by Hubert Verstraeten

By Design Crack | Published 2007-02-20 | Tech
Source: Trend Hunter, https://www.trendhunter.com/trends/square-the-circle-by-hubert-verstraeten
References: [designcrack](http://designcrack.com/v2/2006/12/21/square-the-circle-by-hubert-verstraetenstarted/) & [verstraeten](http://www.verstraeten.com)

Hubert Verstraeten has managed to Square the Circle â€“ with rings which are round when worn on one side, and square when worn on the other side. Without any perceptible transition, the inside of the ring changes from a circle to a square. A geometric puzzle game in [gold and platinum](https://www.trendhunter.com/trends/shapes-of-extraleganza), with or without diamonds, visible only at the second look on the smooth, round or square, outer shape of the ring. I urge you to check out the various styles. This has to be one of the coolest rings I've ever seen.

## Trend Insights (Trend Hunter)

- Score: 1.1/10
- Popularity: 5% | Activity: 21% | Freshness: 8%
- Audience gender: 50% men, 50% women
- Primary generations: Millennial, Gen X
- Top markets: North America, Europe, Asia

## Categories

[Trend Hunter](https://www.trendhunter.com/trends) > [Tech](https://www.trendhunter.com/tech)

## Key Themes

### What Makes This Trend Stand Out

- **Shape-changing Jewelry:** The trend of shape-changing jewelry presents opportunities for designers to create innovative and interactive accessories.
- **Geometric Puzzle Games:** The rise of geometric puzzle games in jewelry opens up possibilities for unique and engaging designs that challenge traditional perceptions.
- **Hidden Details in Accessories:** The trend of hidden details in accessories, like the transforming ring, allows for surprise and discovery, enhancing the overall customer experience.

### Sectors Adopting This

- **Jewelry Design:** Jewelry designers can leverage the shape-changing trend to create captivating and customizable pieces that stand out in the market.
- **Fashion Accessories:** Fashion accessory brands can incorporate geometric puzzle games into their products, offering unique and interactive options for consumers.
- **Luxury Goods:** Luxury brands can capitalize on the hidden details trend, creating premium accessories with subtle surprises that add value to the customer's purchase.

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