# Vibrant UV-Protective Sunglasses Spy Optics Releases the Summer-Ready Refresh Collection By Amy Duong | Published 2018-06-27 | Fashion Source: Trend Hunter, https://www.trendhunter.com/trends/spy-optics References: [spyoptic](https://www.spyoptic.com/sunglasses/collections/refresh/) Spy Optics is based in Southern California and has been crafting optical products since 1994, from prescription frames, [sunglasses and goggles](https://www.trendhunter.com/trends/oakley-flex-scape-gogglesunglasses-hybrid). It mainly draws its style inspiration from outdoor sports, infusing it into the day-to-day lifestyle. The latest collection by Spy Optics is the Refresh collection of sunglasses, delivered in preparation for the summer weather. It is packed with [colorful selections](https://www.trendhunter.com/trends/vintage-soul-collection) as well as some more subtle options. The Refresh line of sunglasses is designed for those who focus on what's happening now with the consciousness of consistent change. The new selection includes frames such as the Sundowner, the Spritzer, the Fizz, and the Hi-Fi. Each pair is constructed from virtually indestructible Grilamid, have a lens made from polycarbonate, and 100% UV protection. The sunglasses are now available for purchase online at Spy Optics and at select retailers including [MEC](https://www.trendhunter.com/trends/alder-apparel-1) and So Hip it Hurts. ## Trend Insights (Trend Hunter) - Score: 2.4/10 - Popularity: 45% | Activity: 20% | Freshness: 8% - Audience gender: 50% men, 50% women - Primary generations: Gen Z, Millennial, Gen X - Top markets: North America ## Categories [Trend Hunter](https://www.trendhunter.com/trends) > [Fashion](https://www.trendhunter.com/fashion) ## Key Themes ### Why This Trend Is Growing - **Colorful Sunglasses:** Disruptive innovation opportunity: Develop a customizable sunglasses line that allows users to mix and match different lens and frame colors. - **Indestructible Eyewear:** Disruptive innovation opportunity: Create a line of sunglasses made from innovative, unbreakable materials to appeal to active individuals and outdoor enthusiasts. - **Online Eyewear Retail:** Disruptive innovation opportunity: Build an e-commerce platform that offers a wide range of sunglasses brands and styles for convenient online shopping. ### Industries Being Reshaped - **Eyewear Manufacturing:** Disruptive innovation opportunity: Integrate smart technology, such as augmented reality, into sunglasses to provide users with real-time information and enhanced functionality. - **Outdoor Sports Equipment:** Disruptive innovation opportunity: Develop a line of sunglasses specifically designed for different outdoor sports, offering features like enhanced peripheral vision and impact resistance. - **Retail Apparel:** Disruptive innovation opportunity: Partner with fashion brands to create limited-edition sunglasses collections that align with current clothing trends, appealing to fashion-forward consumers. ## Related on Trend Hunter - [Vibration Neon Sunglasses](https://www.trendhunter.com/trends/Neon-Light-Collection.md) - [Collaborative Summertime Sunglasses](https://www.trendhunter.com/trends/jins-x-snow-peak.md) - [70s-Style Sport Sunglasses](https://www.trendhunter.com/trends/sunski-strada.md) - [Trendy Eco-Conscious Eyewear](https://www.trendhunter.com/trends/bajio-sunglasses.md) - [Streetwear-Informed Dynamic Eyewear](https://www.trendhunter.com/trends/supreme-eyewear.md) - [UV-Activated Sunglasses](https://www.trendhunter.com/trends/goodr-x-cheetos.md) - [Transparent Crystal Sunglasses Frames](https://www.trendhunter.com/trends/the-harwood-20.md) - [High-Performance Stylish Sunglasses](https://www.trendhunter.com/trends/heavy-tropix-sport.md) - [Refined Hyper-Sporty Sunglasses](https://www.trendhunter.com/trends/tag-heuer-eyewear-collection.md)