# Game Studio Aquisitions Netflix Added 'Spry Fox' to its Gaming Studio Portfolio By Colin Smith | Published 2022-10-31 | Tech Source: Trend Hunter, https://www.trendhunter.com/trends/spry-fox References: [venturebeat](https://venturebeat.com/games/netflix-acquires-6th-gaming-studio-spry-fox/) & [spryfox](https://spryfox.com/)  [Netflix](https://www.trendhunter.com/trends/next-games) announced that it is acquiring '[Spry Fox](https://www.trendhunter.com/trends/spry-fox-1),' an independent game development studio based in Seattle. This brings the total amount of gaming studios owned by Netflix up to six, showing significant promise for the platform's ever-evolving [game-streaming add-on](https://www.trendhunter.com/trends/xcloud-game-library) to its media-streaming service. Spry Fox is most known in recent times for 'Cozy Grove,' a relaxing life simulator with subtle horror elements. This game, as well as many of Spry Fox's games, focus on casual, immersive experiences that are relaxing and enjoyable, even for a first-time gamer. Daniel Cook, the Chief Creative Officer and co-founder at Spry Fox, stated: “When David and I founded Spry Fox twelve years ago, our goal was to create a place where kind, creative people could make beautiful, original games in a supportive environment that brought happiness to the people who played them." The company lives up to its original mission statement today, and it is excited to work with Netflix going forward to bring its games to more people. Image Credit: Spry Fox ## Trend Insights (Trend Hunter) - Score: 2.1/10 - Popularity: 17% | Activity: 34% | Freshness: 13% - Audience gender: 50% men, 50% women - Primary generations: Gen Z, Millennial, Gen X - Top markets: North America, Europe ## Categories [Trend Hunter](https://www.trendhunter.com/trends) > [Tech](https://www.trendhunter.com/tech) > [Mobile](https://www.trendhunter.com/mobile) ## Key Themes ### Key Themes Behind This Trend - **Game Studio Acquisitions:** More media companies like Netflix and Amazon are acquiring game studios, showing a trend towards the convergence of video streaming and gaming industries. - **Casual Gaming Experiences:** The popularity of Spry Fox's 'Cozy Grove' and other similar casual, immersive experiences highlights a growing trend in the gaming industry towards more relaxing and enjoyable gameplay for all levels of gamers. - **Game Streaming Services:** Netflix's acquisition of Spry Fox shows the significant promise of the game-streaming add-on to its media-streaming service and the continued growth potential of the game streaming industry. ### Where This Applies - **Media Streaming:** The acquisition of game studios by media companies like Netflix and Amazon shows an opportunity for disruptive innovation in converging the video streaming and gaming industries. - **Gaming:** The trend towards casual and immersive gaming experiences presents an opportunity for disruptive innovation in developing unique gameplay and user experiences for all levels of gamers. - **Entertainment:** The continued growth of game streaming services presents an opportunity for disruptive innovation in the entertainment industry through the creation of new revenue streams and expanding audiences. ## Related on Trend Hunter - [Game Development Brand Acquisitions](https://www.trendhunter.com/trends/spry-fox-1.md) - [Finnish Game Developer Acquisitions](https://www.trendhunter.com/trends/next-games.md) - [Platform-Backed Gaming Studios](https://www.trendhunter.com/trends/netflix-1.md) - [Adorable Sequel Mobile Games](https://www.trendhunter.com/trends/cozy-grove-camp-spirit.md) - [Streaming Service Game Launches](https://www.trendhunter.com/trends/layas-horizon.md) - [Game Studio Acquisitions](https://www.trendhunter.com/trends/quantic-dream.md) - [Indie Game Studio Acquisitions](https://www.trendhunter.com/trends/apple-rac7.md) - [Streamer-Branded Mobile Games](https://www.trendhunter.com/trends/arcanium.md) - [Nordic Game Developer Acquisitions](https://www.trendhunter.com/trends/supermassive-games.md)