# Superhero-Themed Cookies The Partake Crunchy Super Hero Sprinkle Mini Cookies are Marvel-Themed By Michael Hemsworth | Published 2023-02-07 | Lifestyle Source: Trend Hunter, https://www.trendhunter.com/trends/sprinkle-mini-cookies References: [snackandbakery](https://www.snackandbakery.com/articles/108324-partake-debuts-avengers-themed-cookies-in-collaboration-with-marvel) & [partakefoods](https://partakefoods.com/)  The [Partake](https://www.trendhunter.com/trends/allergyfriendly-halloween-treats) [Marvel Avengers](https://www.trendhunter.com/trends/general-mills-marvel-fruit-snacks) Crunchy Super Hero Sprinkle Mini Cookies have been created as a new baked good for young fans of the franchise to enjoy as a portion treat or snack. The cookies come with 10 individually wrapped packs per box for $7.49 and feature a variety of recognizable Marvel Avengers characters for the shapes. Each of the cookies are finished with red and blue sprinkles to further enhance the Avengers-themed profile of the treat. The cookies are being launched at [Target](https://www.trendhunter.com/trends/partake-foods-cookies) locations in the US. Founder and CEO Denise Woodard spoke on the Partake Marvel Avengers Crunchy Super Hero Sprinkle Mini Cookies saying, "We are always looking for new ways to provide our consumers with fun snack time experiences, so we are excited to launch these new varieties exclusively at Target. And what better way to kick off the year than to have Marvel join us in our mission to offer a selection of allergy-friendly foods for those with and without food restrictions, to make snack time more inclusive.” ## Trend Insights (Trend Hunter) - Score: 1.2/10 - Popularity: 13% | Activity: 10% | Freshness: 14% - Audience gender: 50% men, 50% women - Primary generations: Gen Z, Gen Alpha, Millennial, Gen X - Top markets: North America ## Categories [Trend Hunter](https://www.trendhunter.com/trends) > [Lifestyle](https://www.trendhunter.com/lifestyle) > [Food](https://www.trendhunter.com/food) ## Key Themes ### Why This Trend Is Growing - **Superhero-themed Snacks:** Innovation opportunities to create other superhero-themed snacks for young fans of other franchises. - **Pre-packaged Portion-sized Snacks:** Disruptive innovation opportunities to create other portion-sized snacks for people on-the-go. - **Allergy-friendly Snacking:** Innovation opportunities to create more allergy-friendly snacks and food products to cater to the growing population with food restrictions. ### Industries Being Reshaped - **Confectionery Industry:** Opportunities for confectionery companies to create new and innovative superhero-themed snacks. - **Packaged Food Industry:** Opportunities for the packaged food industry to create more portion-sized and snack-friendly products. - **Specialty Food Industry:** Opportunities for the specialty food industry to create more allergy-friendly snacks and food products to cater to the growing population with food restrictions. ## Related on Trend Hunter - [On-the-Go Mini Cookie Packs](https://www.trendhunter.com/trends/partake-foods-cookies.md) - [Healthy Superhero-Themed Snacks](https://www.trendhunter.com/trends/too-yumm.md) - [Allergy-Friendly Halloween Treats](https://www.trendhunter.com/trends/allergyfriendly-halloween-treats.md) - [Superhero-Inspired Fruit Snacks](https://www.trendhunter.com/trends/general-mills-marvel-fruit-snacks.md) - [Halloween Cookie Snack Packs](https://www.trendhunter.com/trends/halloween-cookie-snack-packs.md) - [Hero-Collab Color-Chaning Cookies](https://www.trendhunter.com/trends/stuf-of-legends.md) - [Seasonal Valentine's Product Lines](https://www.trendhunter.com/trends/partake.md) - [Cooling Superhero Candy Products](https://www.trendhunter.com/trends/marvels-avengers-12count-assorted-tray.md) - [Superhero Cookie Flavors](https://www.trendhunter.com/trends/keebler-strong-berry-fudge-stripes-cookies.md)