# Wooden Hipster Watches The Springbreak Wood Watches Combine Style and Eco-Consciousness By Vasiliki Marapas | Published 2014-09-17 | Fashion Source: Trend Hunter, https://www.trendhunter.com/trends/springbreak-wood-watches References: [springbreakwatches](http://www.springbreakwatches.com/pages/story) The story of how Springbreak wood watches came to be is a true rags-to-riches fairy tale. After being denied by [Kickstarter](https://www.trendhunter.com/trends/soulwrist), two frat brothers with a dream were forced to fund their vision on their own. What started with a small, loyal group of customers has since expanded to a global fan base. The company recognized complacency in the industry; it sought to revolutionize it by creating [affordable, stylish and environmentally-conscious design](https://www.trendhunter.com/trends/versatile-bags-for-essentials). The result was a watch made from [100% recycled maple wood](https://www.trendhunter.com/trends/japanese-woodwork), a material which guarantees a low carbon footprint and a unique, contemporary design. The makers of the Springbreak wood watch like to refer to their product as "the Prius of Watches," as it is a groundbreaking hybrid design that combines style and sustainability. ## Trend Insights (Trend Hunter) - Score: 5.4/10 - Popularity: 83% | Activity: 70% | Freshness: 8% - Audience gender: 70% men, 30% women - Primary generations: Gen Z, Millennial, Gen X - Top markets: North America, Europe, Asia ## Categories [Trend Hunter](https://www.trendhunter.com/trends) > [Fashion](https://www.trendhunter.com/fashion) > [Watches](https://www.trendhunter.com/watches) ## Key Themes ### Key Themes Behind This Trend - **Eco-friendly Fashion:** Opportunity to develop sustainable fashion accessories made of recycled materials - **Hybrid Product Design:** Opportunity to create innovative and eco-conscious products by combining multiple features - **Direct-to-consumer Sales:** Opportunity for businesses to build a loyal customer base by offering affordable and stylish products online ### Where This Applies - **Fashion Accessories:** Developing sustainable and eco-conscious fashion accessories using recycled materials and hybrid product design. - **E-commerce:** Direct-to-consumer sales of affordable and stylish eco-friendly products through online platforms. - **Sustainable Products:** Developing innovative and eco-conscious consumer products that aim to reduce carbon footprint using recycled materials and hybrid product design. ## Related on Trend Hunter - [Sustainable Premium Wooden Accessories](https://www.trendhunter.com/trends/oakywood.md) - [Dessert-Inspired Spring Collections](https://www.trendhunter.com/trends/woodys-ss24-collection.md) - [DIY Wooden Watchmaking Sets](https://www.trendhunter.com/trends/tfo-clockwork.md) - [Sustainable Smartwatch Straps](https://www.trendhunter.com/trends/native-union-reclassic.md) - [Adventurer-Backed Sustainable Watches](https://www.trendhunter.com/trends/luminox.md) - [Eco-Friendly Ruggest Digital Watches](https://www.trendhunter.com/trends/g5600bg5.md) - [Stylish Leather Smartwatch Bands](https://www.trendhunter.com/trends/leather-smartwatch-bands.md) - [Wood-Created Progressive Jackets](https://www.trendhunter.com/trends/wooden-jacket.md) - [Plant-Based Leather Smartwatch Bands](https://www.trendhunter.com/trends/reclassic-apple-watch-band.md)