# Fashionably Witty Lookbooks The Maison Kitsune Spring/Summer 2011 Reporter Collection By Michael Hines | Published 2011-04-11 | Art & Design Source: Trend Hunter, https://www.trendhunter.com/trends/spring-summer-2011-reporter-collection References: [highsnobiety](http://www.highsnobiety.com/news/2011/04/08/jp-delhomme-x-kitsune/) & [shop.kitsune.fr](http://shop.kitsune.fr/) To show off its new Spring/Summer 2011 Reporter collection, [Maison Kitsun](https://www.trendhunter.com/trends/topologie-and-maison-kitsun)é turned to renowned illustrator and culture columnist Jean-Philippe Delhomme. Delhomme has worked his magic once again, creating a lookbook that is both attractive and hilarious. The clothing in this collection is sophisticated yet casual and is clearly designed for the easy-breezy months of summer. Perhaps the biggest reason to check out the [Spring/Summer 2011 Reporter Collection](https://www.trendhunter.com/trends/stein) is to read Delhomme's hilarious descriptions of each drawing. Delhomme manages to poke fun at [upscale fashion photography](https://www.trendhunter.com/trends/nn07) with his intelligent and witty remarks. I'm not the biggest fan of high-end fashion, but even I found this lookbook enjoyable and pretty funny. ## Trend Insights (Trend Hunter) - Score: 1.5/10 - Popularity: 30% | Activity: 6% | Freshness: 8% - Audience gender: 10% men, 90% women - Primary generations: Millennial, Gen X - Top markets: North America, Europe, Asia ## Categories [Trend Hunter](https://www.trendhunter.com/trends) > [Art & Design](https://www.trendhunter.com/artdesign) > [Modern](https://www.trendhunter.com/modern) ## Key Themes ### Key Themes Behind This Trend - **Illustrated Lookbooks:** Disruptive innovation opportunity: Integrate illustrations and humor into traditional lookbooks, creating a unique and engaging experience for customers. - **Sophisticated Casual Wear:** Disruptive innovation opportunity: Combine sophisticated and casual elements in fashion design, catering to the needs of customers seeking relaxed yet stylish outfits. - **Creative Fashion Descriptions:** Disruptive innovation opportunity: Experiment with creative and witty descriptions of fashion items to create a memorable and entertaining shopping experience. ### Where This Applies - **Fashion Design:** Disruptive innovation opportunity: Blend traditional fashion design with illustrations and humor to create innovative and appealing collections. - **E-commerce:** Disruptive innovation opportunity: Enhance online shopping experiences by incorporating creative fashion descriptions and engaging visual content. - **Art and Design Publishing:** Disruptive innovation opportunity: Collaborate with illustrators and fashion designers to publish unique and humorous lookbooks, attracting a wider audience interested in art and fashion. ## Related on Trend Hunter - [Beach-Inspired Spring Fashion Capsules](https://www.trendhunter.com/trends/a-kind-of-guise-3.md) - [Scrapbook-Inspired Fall Fashion](https://www.trendhunter.com/trends/creative-class-uniform.md) - [Modern Tailored Spring Fashion](https://www.trendhunter.com/trends/graphpaper-ss26.md) - [Workwear-Inspired Fashion Collections](https://www.trendhunter.com/trends/fendi-springsummer-2024.md) - [Whimsical Spring Apparel](https://www.trendhunter.com/trends/Anna-Suis-SpringSummer-2025.md) - [Laid-Back Modernwear](https://www.trendhunter.com/trends/digawel-springsummer-2026.md) - [Bold Playful Summer Collections](https://www.trendhunter.com/trends/duvin-design-co.md) - [Intimate Spring Fashion](https://www.trendhunter.com/trends/louis-vuitton-springsummer-2026.md) - [Fabric-Centric Spring Fashion Capsules](https://www.trendhunter.com/trends/sage-nation-5.md)