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# Brazen Braids
Spring 2010 Hair is All About Milkmaid Braids & Princess Plaits

By Katherinev123 | Published 2009-09-20 | Fashion
Source: Trend Hunter, https://www.trendhunter.com/trends/spring-2010-hair
References: [fashionising](http://www.fashionising.com/hair/b--Milkmaid-braids-at-Oscar-de-la-Renta-NYFW-2141.html) & [imnotobsessed](http://www.imnotobsessed.com/node/62674)

It looks like Spring 2010 hair will take another stroll down braid lane. But rather than just the side-to-back fairytale plaits that marked last season, designers produced different interpretations for next spring that ranged from country milkmaid to sporty sophisticate.

At [Oscar de la Renta](https://www.trendhunter.com/trends/oscar-emil), Spring 2010 hair took on Swiss-Miss proportions, topping heads like a charming, braided halo—complete with interwoven, multi-hued ribbons. Norma Kamali piled it on to create a disheveled, braided lump, ultimately invoking images of a frazzled princess, while Alexander Wang featured a simple, messed-up side braid trailing down models’ shoulders that offset the designer’s sportier collection.

I don’t know about you, but I’m glad Spring 2010 hair will be about the braid again. Perenially pretty, braids are the ideal choice when you’ve got 2-day-old hair, deft fingers, and no time for a blow-out.

## Trend Insights (Trend Hunter)

- Score: 6.3/10
- Popularity: 97% | Activity: 85% | Freshness: 8%
- Audience gender: 50% men, 50% women
- Primary generations: Millennial, Gen X
- Top markets: North America, Europe

## Categories

[Trend Hunter](https://www.trendhunter.com/trends) > [Fashion](https://www.trendhunter.com/fashion) > [Hip Fashion](https://www.trendhunter.com/hipfashion)

## Key Themes

### Key Themes Behind This Trend

- **Braid Reemergence:** The reemergence of braids in Spring 2010 hair trends offers opportunities for disruptive innovation in hair styling and accessories.
- **Interwoven Accents:** Designers incorporating multi-hued ribbons in braided hairstyles suggests opportunities for innovation in hair accessory design.
- **Messed-up Braids:** Simple, messed-up side braids featured in Spring 2010 hair trends may spark innovation in casual and athletic hair styling.

### Where This Applies

- **Hair Styling:** The reemergence of braids as a trend creates opportunities for innovation in hair styling techniques and services.
- **Hair Accessories:** The use of interwoven multi-hued ribbons in braided hairstyles suggests opportunities for innovation in hair accessory design and manufacturing.
- **Athletic Apparel:** The inclusion of simple, messed-up side braids in Spring 2010 hair trends may spark innovation in athletic apparel and hair styling for athletes.

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