# Social Air Pollution Apps The Sprimo Personal Air Monitor Asks Users to Share Air Quality Readings By Michael Hines | Published 2017-04-06 | Tech Source: Trend Hunter, https://www.trendhunter.com/trends/sprimo-personal-air-monitor References: [newatlas](http://newatlas.com/sprimo-personal-air-monitor/48819/) & [kickstarter](https://www.kickstarter.com/projects/raycombs/sprimo-personal-air-monitor) The Sprimo Personal Air Monitor is a new device that lets you instantly measure the air quality around you. The device plugs into an [iPhone's](https://www.trendhunter.com/trends/personal-health-platform) Lightning port and works using a corresponding app. The dongle measures humidity, temperature and the amount of volatile organic compounds in the air. Once a reading is completed a number in a colored circle is displayed onscreen. Low numbers and green means the air quality is good. Higher numbers and colors closer to red mean the air quality is poorer. The Sprimo Personal Air Monitor also encourages users to share [air quality ratings](https://www.trendhunter.com/trends/urban-air-monitoring). Once a rating is shared users can see nearby patches of town to either avoid or flock to. The makers of the Sprimo Personal Air Monitor have taken to [Kickstarter](https://www.trendhunter.com/trends/briiv-pro-2) to fund their creation. Currently a pledge of $20 is enough to secure a single Sprimo. ## Trend Insights (Trend Hunter) - Score: 2.6/10 - Popularity: 13% | Activity: 57% | Freshness: 8% - Audience gender: 50% men, 50% women - Primary generations: Millennial - Top markets: North America, Asia ## Categories [Trend Hunter](https://www.trendhunter.com/trends) > [Tech](https://www.trendhunter.com/tech) > [Mobile](https://www.trendhunter.com/mobile) ## Key Themes ### What's Driving This Trend - **Personal Air Quality Monitoring:** The trend of using personal devices to monitor air quality creates opportunities for innovative sensor technology and data sharing features. - **Social Sharing of Air Quality Data:** The trend of social sharing of air quality data presents opportunities for data analytics, urban planning and the creation of new targeted marketing strategies. - **Smartphone Pluggable Sensors:** The trend of smartphone pluggable sensors creates opportunities for creating new innovative IoT devices and additional sensor functionality integration. ### Who This Affects Most - **Environmental Technology:** The environmental technology industry can leverage the trend of personal air quality monitoring to develop new products and services. - **Data Analytics:** The data analytics industry can benefit from the trend of social sharing of air quality data to create new analytical methods and predictive models. - **Consumer Electronics:** The consumer electronics industry can capitalize on the trend of smartphone pluggable sensors to develop new innovative products to enhance user experience and functionality. ## Related on Trend Hunter - [Indoor Air-Analyzing Devices](https://www.trendhunter.com/trends/amazon-smart-air-quality-monitor.md) - [Connected Air Quality Monitors](https://www.trendhunter.com/trends/iaq-air-quality-monitor.md) - [Insightful Air Monitors](https://www.trendhunter.com/trends/carrier-air-monitor.md) - [Bike-Mounted Air Monitors](https://www.trendhunter.com/trends/bikemounted-air-monitor.md) - [Preventative Air Quality Monitors](https://www.trendhunter.com/trends/nooku-air-quality-monitor.md) - [Seven Sensor Air Monitors](https://www.trendhunter.com/trends/airthings-view-plus.md) - [Environment Monitor Devices](https://www.trendhunter.com/trends/sense1.md) - [Metaphor-Inspired Air Quality Monitors](https://www.trendhunter.com/trends/canairi.md) - [Smart Home Air Monitors](https://www.trendhunter.com/trends/ikea-5.md)