# Zero-Sugar Craft Sodas Sprecher Brewing Has Unveiled Two Sugar-Free Refreshments By Michael Hemsworth | Published 2020-09-05 | Marketing Source: Trend Hunter, https://www.trendhunter.com/trends/sprecher-brewing References: [bevnet](https://www.bevnet.com/news/2020/sprecher-launches-zero-sugar-craft-sodas) & [sprecherbrewery](http://www.sprecherbrewery.com/) Craft sodas are traditionally made with premium sweeteners like cane sugar, but these Zero Sugar Craft Sodas have been unveiled by [Sprecher Brewing](https://www.trendhunter.com/trends/assassins-creed-shadows) as a new range that aims to provide an alternative for health-conscious consumers. The sodas come in [Root Beer](https://www.trendhunter.com/trends/poppi) and Orange Dream flavor options, which are both free from sugar, sodium and even calories. The products both get their sweetness from a combination of monk fruit, stevia and erythritol, which helps them to maintain a high-quality flavor without any calories in the mix. The Sprecher Brewing Zero Sugar Craft Sodas are available for purchase both online and at retailers nationwide in the US at a price point o $5.99 for a four-pack of 12 ounce slim cans. ## Trend Insights (Trend Hunter) - Score: 0.7/10 - Popularity: 11% | Activity: 2% | Freshness: 9% - Audience gender: 50% men, 50% women - Primary generations: Millennial, Gen X - Top markets: North America ## Categories [Trend Hunter](https://www.trendhunter.com/trends) > [Marketing](https://www.trendhunter.com/marketing) > [Branding](https://www.trendhunter.com/branding) ## Key Themes ### What's Driving This Trend - **Zero Sugar Beverages:** Develop alternative beverages with high-quality flavor without any calories or sugar that are appealing to health-conscious consumers. - **Monk Fruit and Stevia Sweeteners:** Combine alternative sweeteners like monk fruit and stevia to create new, healthier beverage products. - **Sugar-free Craft Drinks:** Develop new craft beverages without using traditional cane sugar as a sweetener to cater to consumers who are mindful of their sugar intake. ### Who This Affects Most - **Craft Beverage:** Potential business opportunities in creating and marketing a line of sugar-free craft beverages to cater to health-conscious consumers who want high-quality flavors without any calories. - **Alternative Sweeteners:** Opportunities for businesses that offer alternative sweeteners, like monk fruit and erythritol, as an ingredient to manufacturers who are looking to develop sugar-free products. - **E-commerce and Online Retail:** Online retailers have an opportunity to capitalize on the growing demand for sugar-free products by offering platforms for businesses--like Sprecher Brewing--to sell their products directly to consumers nationwide. ## Related on Trend Hunter - [Low-Sugar Craft Sodas](https://www.trendhunter.com/trends/hoplark-the-soda-set.md) - [Nostalgic Sugar-Free Sodas](https://www.trendhunter.com/trends/mug-root-beer-zero-sugar.md) - [Free-From Kid-Friendly Sodas](https://www.trendhunter.com/trends/sodee-pop.md) - [Sugar-Free Hard Sodas](https://www.trendhunter.com/trends/hard-sodas.md) - [Sugar-Free Soda Syrups](https://www.trendhunter.com/trends/jordans-skinny-mixes-soda-collection.md) - [All-Natural Electrolyte Sodas](https://www.trendhunter.com/trends/premium-sparkling-soda.md) - [Sugar-Free Artisan Colas](https://www.trendhunter.com/trends/jones-zero-cola.md) - [Naturally Sweetened Sodas](https://www.trendhunter.com/trends/naturally-sweetened-soda.md) - [Naturally Sweetened Sodas](https://www.trendhunter.com/trends/naturally-sweetened-sodas.md)