# Romantic Tire Treads The 'Spread Your Love' Bike by Hamed Kohan Rides a Beautiful Message By Meghan Young | Published 2010-09-27 | Art & Design Source: Trend Hunter, https://www.trendhunter.com/trends/spread-your-love-bike References: [whitezine](http://www.whitezine.com/en/design/spread-love-bike.html) & [seouldesign.or.kr](http://www.seouldesign.or.kr/eng2/info/info.jsp) Some people might think that the 'Spread Your Love' Bike is slightly corny, but I'm certainly not one of them -- and it's not because I'm a girl, people. Think about it, this simple embedded pattern can act as a [subliminal stimuli](https://www.trendhunter.com/trends/generation-love), which means that it might actually 'spread the love.' Conceived by Iranian designer Hamed Kohan for the [Seoul Cycle Competition](https://www.trendhunter.com/trends/camping-house), I can see this being implemented easily and effectively. A beautiful sentiment, the designer goes on to state that the 'Spread Your Love' Bike is "simple as love, strong as love." ## Trend Insights (Trend Hunter) - Score: 5.3/10 - Popularity: 82% | Activity: 70% | Freshness: 8% - Audience gender: 30% men, 70% women - Primary generations: Millennial - Top markets: North America, Europe ## Categories [Trend Hunter](https://www.trendhunter.com/trends) > [Art & Design](https://www.trendhunter.com/artdesign) > [Design](https://www.trendhunter.com/design) ## Key Themes ### Key Themes Behind This Trend - **Subliminal Messaging Bikes:** The 'Spread Your Love' Bike by Hamed Kohan demonstrates the potential for bikes to convey subliminal messages, creating an opportunity for emerging bike designs. - **Emotive Tire Treads:** The 'Spread Your Love' Bike by Hamed Kohan showcases the impact of emotional message tire treads, opening up opportunities for other products to utilize similar designs. - **Positive Messaging Products:** The 'Spread Your Love' Bike by Hamed Kohan exemplifies the consumer demand for positive messages in products, presenting opportunities for other industries to incorporate complimentary messaging. ### Where This Applies - **Bicycles:** The 'Spread Your Love' Bike by Hamed Kohan demonstrates how bicycle design can be used for subliminal messaging, indicating a chance for bike companies to enhance bike designs. - **Tire Manufacturing:** The 'Spread Your Love' Bike by Hamed Kohan illustrates the potential for tire tread customization to convey emotional messages, creating opportunities for tire manufacturers to expand their offerings. - **Branded Merchandise:** The 'Spread Your Love' Bike by Hamed Kohan highlights the consumer desire for positive messaging in everyday products, providing a chance for brands to incorporate uplifting messages into their merchandise. ## Related on Trend Hunter - [Decor-Matching Exercise Bikes](https://www.trendhunter.com/trends/around-spinning-bike.md) - [Triangle-Shaped Bicycle Wheels](https://www.trendhunter.com/trends/triangleshaped-bicycle.md) - [Automotive Brand Exercise Bikes](https://www.trendhunter.com/trends/audi-smart-spinning-bike.md) - [Slipper Wheel-Less Bicycles](https://www.trendhunter.com/trends/slipper-bicycle.md) - [Futuristic Single-Wheel Bicycles](https://www.trendhunter.com/trends/the-infinity-bike.md) - [Adaptable Foldable Electric Bikes](https://www.trendhunter.com/trends/buzzy-bike.md) - [Monotrack Bike Designs](https://www.trendhunter.com/trends/monotrack-bike.md) - [Cutely Compact Commuter Mopeds](https://www.trendhunter.com/trends/mini-bike.md) - [Artist-Envisioned Electric Bikes](https://www.trendhunter.com/trends/artist-collaboration-series.md)