# Spray-On Hair Masks YES TO's Soothing Hair Mask Spray Provides Relief from an Itchy Scalp By Laura McQuarrie | Published 2019-08-27 | Fashion Source: Trend Hunter, https://www.trendhunter.com/trends/spray-on-hair-mask References: [yesto](http://yesto.com/product/yes-to-tea-tree-spray-on-hair-mask/) While there are many hair products that are applied in the form of a spray, hair masks tend to be packaged in pots and single-use pouches and applied to the hair and scalp with the fingertips or a comb—but not YES TO's Spray-On Hair Mask. The uniquely formulated and packaged hair mask is designed to be a mess-free, easy-to-use solution for an [itchy scalp](https://www.trendhunter.com/trends/daily-hydro-scalp-serum), as it includes tea tree and sage oil for their balancing, cleansing and nourishing properties. The Spray-On Hair Mask boasts a fine mist and deeply conditions hair in three minutes. Although the product can be washed out if desired, it also has the potential to be left in the hair like a natural [leave-in conditioner](https://www.trendhunter.com/trends/hydrating-leavein-hair-treatment). The cleanly formulated product boasts 98% natural ingredients and does not contain parabens, silicones or SLS. ## Trend Insights (Trend Hunter) - Score: 3.4/10 - Popularity: 39% | Activity: 53% | Freshness: 9% - Audience gender: 30% men, 70% women - Primary generations: Gen Z, Gen Alpha - Top markets: North America ## Categories [Trend Hunter](https://www.trendhunter.com/trends) > [Fashion](https://www.trendhunter.com/fashion) > [Hair](https://www.trendhunter.com/hair) ## Key Themes ### What Makes This Trend Stand Out - **Mess-free Hair Masks:** The mess-free application of hair masks through spray-on formulas presents an opportunity for convenience and ease of use. - **Tea Tree and Sage Hair Care:** The use of tea tree and sage oil in hair care products provides an opportunity for their balancing, cleansing, and nourishing properties. - **Leave-in Hair Conditioners:** The potential for spray-on hair masks to be left in the hair like natural leave-in conditioners offers a disruptive innovation opportunity for convenient and time-saving hair care routines. ### Sectors Adopting This - **Personal Care Products:** The spray-on hair mask trend opens up opportunities for innovation and growth within the personal care products industry. - **Hair Care:** The use of tea tree and sage oil in hair care products can disrupt the industry by offering new and beneficial ingredients for scalp and hair health. - **Hair Styling and Treatment:** The emergence of leave-in hair conditioners in the form of spray-on masks creates opportunities for innovation and market expansion in the hair styling and treatment industry. ## Related on Trend Hunter - [Spray-On Dry Hair Masks](https://www.trendhunter.com/trends/dry-hair-masks.md) - [One-Minute Hair Masks](https://www.trendhunter.com/trends/swair-speedmask.md) - [Hydrating Scalp Treatments](https://www.trendhunter.com/trends/scalp-solutions.md) - [Skin-Caring Scalp Masks](https://www.trendhunter.com/trends/detox-scalp-mask.md) - [Wash-Free Hair Masks](https://www.trendhunter.com/trends/soulstruck-nourishing-dry-hair.md) - [Citrus-Infused Hair Masks](https://www.trendhunter.com/trends/power-smooth-mask.md) - [Honey-Infused Hair Masks](https://www.trendhunter.com/trends/ceramide-therapy-hair-mask.md) - [Weightless In-shower Hair Masks](https://www.trendhunter.com/trends/thickening-conditioning-hair-masque.md) - [Vegan Hair-Conditioning Masks](https://www.trendhunter.com/trends/to-the-rescue-treatment-mask.md)