# Two-In-One Hand Sanitizers OLIKA's 'Birdie' is a Spray Hand Sanitizer That Also Carries Wipes By Laura McQuarrie | Published 2017-04-25 | Art & Design Source: Trend Hunter, https://www.trendhunter.com/trends/spray-hand-sanitizer References: [news.fastcompany](https://news.fastcompany.com/a-hand-sanitizer-that-makes-you-smile-olika-just-made-one-4033644) & [olikalife](https://www.olikalife.com/company/in-the-press/press-release-january-4-2017/) OLIKA's Birdie is a beautifully designed, bird-shaped [spray hand sanitizer](https://www.trendhunter.com/trends/power-mist-limited-edition) that takes cues from [minimalist Scandinavian design](https://www.trendhunter.com/trends/nube). As such, there's more than meets the eye with the playful nature-inspired form, which also contains [10 textured dry wipes](https://www.trendhunter.com/trends/nicepak-wetnaps) for on-the-go cleansing. The two-in-one sanitizer product is offered in three colors—Robin’s Egg, Charcoal and Eggshell—and emits a simple, naturally inspired fragrance with notes of aloe vera leaf juice and a combination of uplifting, refreshing and soothing essential oils like bergamot, lemon and spearmint. OLIKA is a word that means "differently" in Swedish, and it perfectly captures the brand's forward-thinking vision. As OLIKA CEO and co-founder, Jessica Postiglione, says: "With the perfect balance of design and function, we’re reimagining personal care products as enjoyable experiences—from super formulation to conversation starter, Birdie is certainly unconventional and anything but boring." ## Trend Insights (Trend Hunter) - Score: 5.7/10 - Popularity: 81% | Activity: 83% | Freshness: 8% - Audience gender: 10% men, 90% women - Primary generations: Millennial, Gen X - Top markets: North America, Europe ## Categories [Trend Hunter](https://www.trendhunter.com/trends) > [Art & Design](https://www.trendhunter.com/artdesign) > [Design](https://www.trendhunter.com/design) ## Key Themes ### What's Driving This Trend - **Two-in-one Products:** The trend of combining multiple functionalities into a single product offers opportunities for disruptive innovation in personal care and household cleaning. - **Minimalist Design:** The trend of minimalist design in consumer products creates opportunities for disruptive innovation in various industries, including home decor, fashion, and technology. - **Natural Fragrance:** The trend of using natural and eco-friendly ingredients in fragrance products presents opportunities for disruptive innovation in the beauty and wellness industries. ### Who This Affects Most - **Personal Care:** The personal care industry can leverage the two-in-one product trend to develop innovative solutions that combine multiple functionalities, such as hand sanitizers with added skincare benefits. - **Household Cleaning:** The household cleaning industry can explore the two-in-one product trend to create convenient and efficient solutions that combine different cleaning agents or tools for multitasking cleaning. - **Fragrance:** The fragrance industry can capitalize on the trend of natural fragrance by developing innovative products that incorporate sustainable and eco-friendly ingredients without compromising scent quality. ## Related on Trend Hunter - [Perfume-Inspired Hand Sanitizers](https://www.trendhunter.com/trends/perfumeinspired-hand-sanitizers.md) - [Skincare-Forward Hand Sanitizers](https://www.trendhunter.com/trends/cloud-999-hydrating-hand-sanitizer.md) - [Accessorized Cleansing Mists](https://www.trendhunter.com/trends/hand-cleansing-mists.md) - [Skincare-Inspired Hand Sanitizers](https://www.trendhunter.com/trends/noshinku.md) - [Compact Hand Sanitizer Mists](https://www.trendhunter.com/trends/touchland-1.md) - [Fast Automatic Hand Sanitizers](https://www.trendhunter.com/trends/aliya-hand-sanitizer.md) - [Three-in-One Hygiene Kits](https://www.trendhunter.com/trends/portable-hygiene-kit.md) - [Sustainable Anti-Bacterial Wipes](https://www.trendhunter.com/trends/biom.md) - [Skin-Caring Hand Sanitizers](https://www.trendhunter.com/trends/touchlands-gentle-mist.md)