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# Sequined Varsity Apparel
Pixie Market's Sporty Party Dress is Inspired by Athletic Uniforms

By Jana Pijak | Published 2014-12-30 | Fashion
Source: Trend Hunter, https://www.trendhunter.com/trends/sporty-party-dress
References: [pixiemarket](http://www.pixiemarket.com/rika-sequin-varsity-dress.html) & [pixiemarket](http://www.pixiemarket.com)

[Pixie Market's](https://www.trendhunter.com/trends/softgrip-hair-rollers) sporty party dress is inspired by [traditional athletic uniforms](https://www.trendhunter.com/trends/back-to-drama-school). Whether referencing soccer referee apparel or cheerleader uniforms, this sequined frock will appeal to the sporty fashion lover.

If you're looking to make a unique statement at your next New Year's eve bash, try an ensemble that is more edgy than the traditional body-con garment. Pixie Market's sporty party dress is accented with [glittering sequins](https://www.trendhunter.com/trends/karintha-sequin), making it a festive look for any occasion that calls for a celebration.

The striped dress is made up of blue, red and white panels and boasts a black fabric back panel. Moreover, this statement piece is accented with a striped black collar and features a v-neck opening that is also trimmed with matching, monochromatic stripes.

## Trend Insights (Trend Hunter)

- Score: 5.7/10
- Popularity: 77% | Activity: 87% | Freshness: 8%
- Audience gender: 50% men, 50% women
- Primary generations: Millennial
- Top markets: North America, Europe, Asia

## Categories

[Trend Hunter](https://www.trendhunter.com/trends) > [Fashion](https://www.trendhunter.com/fashion)

## Key Themes

### What Makes This Trend Stand Out

- **Sequined Varsity Apparel:** Disruptive innovation opportunity: Create sequined varsity apparel that combines the sporty athleisure trend with glamorous sequins, appealing to fashion-forward consumers.
- **Sporty Party Dresses:** Disruptive innovation opportunity: Design sporty party dresses that incorporate athletic-inspired elements, such as stripes and collars, for a unique and playful look.
- **Traditional Athletic Uniforms:** Disruptive innovation opportunity: Reimagine traditional athletic uniforms by adding sparkly sequins and stylish details, attracting a wider audience beyond sports enthusiasts.

### Sectors Adopting This

- **Fashion Retail:** Disruptive innovation opportunity: Explore the fashion retail industry by offering sequined varsity apparel and sporty party dresses, appealing to consumers seeking both comfort and style.
- **Event Planning:** Disruptive innovation opportunity: Target the event planning industry by providing unique and eye-catching fashion options for special occasions, such as New Year's Eve parties.
- **Athletic Apparel:** Disruptive innovation opportunity: Innovate the athletic apparel industry by incorporating elements of traditional athletic uniforms with trendy and fashionable designs, enticing a broader customer base.

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