# Ballparks with Touch Screen Seats Cisco Field By Going Like Sixty | Published 2008-07-21 | Lifestyle Source: Trend Hunter, https://www.trendhunter.com/trends/sports-technology-takes-a-seat-cisco-field-will-have-touch-screens References: [popsci](http://www.popsci.com/entertainment-gaming/gallery/2008-07/welcome-popsci-field) & [oakland.athletics.mlb](http://oakland.athletics.mlb.com/oak/ballpark/new/index.jsp) This confirms that a man's attention span should now be measured in nanoseconds. When [Cisco Field](https://www.trendhunter.com/trends/cisco-home-hub) is finished reconstructing the ball park for the Oakland A's, each seat will have a touch screen that will provide wireless interactivity. Don't think you can second guess the coaches, that would make sense. Feedback on [a players performance](https://www.trendhunter.com/trends/zebras-rfid-tags)? Nah, instead I'm guessing it will be loaded with mindless pap that has nothing to do with the game. Cisco: put a [GPS on the beer man](https://www.trendhunter.com/trends/bushnell-wingman-hd) will ya? Perhaps Cisco hasn't heard of another wireless device that lets a person access all the information in the universe? The phone? ## Trend Insights (Trend Hunter) - Score: 1.7/10 - Popularity: 6% | Activity: 38% | Freshness: 8% - Audience gender: 50% men, 50% women - Primary generations: Millennial - Top markets: North America, Europe ## Categories [Trend Hunter](https://www.trendhunter.com/trends) > [Lifestyle](https://www.trendhunter.com/lifestyle) > [Sports](https://www.trendhunter.com/sports) ## Key Themes ### Why This Trend Is Growing - **Touch Screen Seat Technology:** The integration of touch screen technology in stadium seats provides an opportunity for enhanced fan engagement and personalized experiences. - **Wireless Interactivity in Sports Venues:** The implementation of wireless interactivity in ballparks allows for real-time communication, data sharing, and entertainment options for fans. - **Enhanced Fan Experience:** Investing in technologies like touch screen seats can significantly improve the overall fan experience at sports events. ### Industries Being Reshaped - **Sports Entertainment:** The sports entertainment industry can leverage touch screen seat technology to attract a younger, tech-savvy audience and increase fan engagement. - **Technology Hardware:** The integration of touch screen technology in sports venues creates opportunities for technology hardware companies to provide innovative solutions for interactive seating experiences. - **Digital Advertising:** The implementation of wireless interactivity in ballparks opens up new avenues for digital advertising, allowing brands to connect with fans in real-time and deliver targeted marketing messages. ## Related on Trend Hunter - [Spherical Athletic Large Ballparks](https://www.trendhunter.com/trends/the-athletics.md) - [Autonomous Stadium Shops](https://www.trendhunter.com/trends/woosox-market.md) - [Assistive Sports Entertainment Technologies](https://www.trendhunter.com/trends/touch2see.md) - [Connected Training Baseballs](https://www.trendhunter.com/trends/smart-gaming-baseball.md) - [Assistive Stadium Technologies](https://www.trendhunter.com/trends/houston-dynamo-fc.md) - [Connective Metaverse Ballparks](https://www.trendhunter.com/trends/mlb-virtual-ballpark.md) - [Camera Systems](https://www.trendhunter.com/trends/sony-hawkeye.md) - [Automated Stadium Checkout Solutions](https://www.trendhunter.com/trends/aifi.md) - [Accessible Live Basketball Experiences](https://www.trendhunter.com/trends/live-basketball-experience.md)