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# Commuter Nutrition Bars
Home Run is a Sports Nutrition Bar to Fuel Workers After Work

By Laura McQuarrie | Published 2020-07-08 | Lifestyle
Source: Trend Hunter, https://www.trendhunter.com/trends/sports-nutrition-bars
References: [fabnews.live](https://fabnews.live/dark-horses-launches-a-sports-nutrition-bar-called-home-run/) & [thecalmzone.net](https://www.thecalmzone.net/event/home-run-2020/)

Dark Horses is introducing something new in sports nutrition bars with a product that's specifically designed to support people who need something to fuel them after work and before a workout. The [Home Run](https://www.trendhunter.com/trends/fatso-dark-chocolate-bars) bar is ideal for enjoying on an evening commute and it is packed with plant-based, whole-food ingredients to deliver sustained energy.

Some of the key ingredients in the bar are oats, seeds and high-fiber teff flour. Unlike many bars, Home Run avoids the use of dates, which are high in sugar, so it boasts an appealing [low-sugar recipe](https://www.trendhunter.com/trends/trek-high-protein-bars) and a slow release of sugar into the blood.

To offer additional support for commuters, Home Run also created the Home Run Commuter Routers for runners or cyclists.

Image Credit: Dark Horses

## Trend Insights (Trend Hunter)

- Score: 3.4/10
- Popularity: 53% | Activity: 39% | Freshness: 9%
- Audience gender: 50% men, 50% women
- Primary generations: Millennial
- Top markets: North America

## Categories

[Trend Hunter](https://www.trendhunter.com/trends) > [Lifestyle](https://www.trendhunter.com/lifestyle) > [Food](https://www.trendhunter.com/food)

## Key Themes

### What Makes This Trend Stand Out

- **Work-fuel Nutrition Bars:** Opportunity for companies to develop nutrition bars tailored to the needs of workers who exercise after work.
- **Plant-based Ingredients:** Opportunity for companies to use more plant-based, whole foods ingredients in their nutrition bars.
- **Low-sugar Bars:** Opportunity for companies to create bars with a low-sugar recipe and slow release of sugar into the blood.

### Sectors Adopting This

- **Sports Nutrition:** Companies in the sports nutrition industry can expand their market by targeting workers who exercise after work.
- **Health Food:** Companies in the health food industry can incorporate more plant-based, whole foods ingredients into their products.
- **Transportation:** Opportunity for transportation companies to partner with food companies to offer commuters healthy food options for their commutes.

## Related on Trend Hunter

- [Next-Generation Nutrition Bars](https://www.trendhunter.com/trends/core-40.md)
- [Athlete-Specific Protein Bars](https://www.trendhunter.com/trends/protein-bars1.md)
- [Portable Energy Bar Lineups](https://www.trendhunter.com/trends/eatfit.md)
- [All-Day Snacking Bars](https://www.trendhunter.com/trends/good-source-foods.md)
- [High-Performance Sports Supplements](https://www.trendhunter.com/trends/high-performance-sports-nutrition.md)
- [Mini Caffeinated Fruit Snacks](https://www.trendhunter.com/trends/thats-it-energy.md)
- [Low-Sugar Protein Products](https://www.trendhunter.com/trends/trek.md)
- [Caffeinated Energy Bars](https://www.trendhunter.com/trends/clif-bar-caffeinated-collection.md)
- [Grab-and-Go Meal Bars](https://www.trendhunter.com/trends/meal-onthego-bars.md)
