# Wearing Nothing Sports Illustrated 2008 Body Paint Shoot By mediterranean | Published 2008-02-18 | Naughty Source: Trend Hunter, https://www.trendhunter.com/trends/sports-illustrated-2008-body-paint References: [sportsillustrated.cnn](http://sportsillustrated.cnn.com/features/2008_swimsuit/painting/) Hottness alert… We have featured the funny [Sports Illustrated](https://www.trendhunter.com/trends/dove-and-sports-illustrated) shoot with Heidi Klum and Will Ferrell, but now we bring you the sizzling ‘body paint’ [Swimsuit shoot](https://www.trendhunter.com/trends/new-swim-collection). Photographed by Antoine Verglas and Tori Praver, models Marisa Miller, Jessica Gomes, Quiana Grant and Tori Praver wore nothing but body paint. The time-consuming painting process, performed by artists Joanne Gair, Reyna Pecot and Issac Prado; had an average paint time of 13 hours! The planning time for the ‘suits’ from design to paint took over 3 months. And here are the extra hot results of all this effort! Do click on the thumbnail pictures for a bigger, closer look. And check out the super funny Klum/ Ferrell shoot below. ## Trend Insights (Trend Hunter) - Score: 6.9/10 - Popularity: 100% | Activity: 100% | Freshness: 8% - Audience gender: 10% men, 90% women - Primary generations: Millennial - Top markets: North America, Europe ## Categories [Trend Hunter](https://www.trendhunter.com/trends) > [Naughty](https://www.trendhunter.com/naughty) ## Key Themes ### Key Themes Behind This Trend - **Body Paint Shoots:** Disruptive innovation opportunity: Collaborating with body paint artists to create unique and visually stunning marketing campaigns for fashion brands. - **Long Paint Process:** Disruptive innovation opportunity: Developing innovative, time-saving techniques and materials for body paint artists to reduce the average paint time. - **Extended Planning Period:** Disruptive innovation opportunity: Creating software or tools to streamline the design to paint process for body paint artists, reducing planning time significantly. ### Where This Applies - **Fashion:** Disruptive innovation opportunity: Introducing body paint as a new and artistic trend in the fashion industry. - **Marketing:** Disruptive innovation opportunity: Offering body paint advertisement services to brands looking for unique and attention-grabbing campaigns. - **Art:** Disruptive innovation opportunity: Integrating body paint art into mainstream art galleries and exhibitions for a new and visually captivating experience. ## Related on Trend Hunter - [Body Paint Fashion Campaigns](https://www.trendhunter.com/trends/miley-cyrus-maison-margiela.md) - [Body Artwork-Inspired Fashion](https://www.trendhunter.com/trends/body-tattoo.md) - [Cheeky Swimmer Spirit Campaigns](https://www.trendhunter.com/trends/tom-daley-and-malibu.md) - [Celebrity Swimwear Collections](https://www.trendhunter.com/trends/swim-line.md) - [Underdog Cosmetic Campaigns](https://www.trendhunter.com/trends/ms-irrelevant.md) - [Empowering Female Athlete Campaigns](https://www.trendhunter.com/trends/dove-and-sports-illustrated.md) - [AI-Generated Swimsuit Campaigns](https://www.trendhunter.com/trends/undiz.md) - [Athlete-Centric Beauty Campaigns](https://www.trendhunter.com/trends/athlete-centric-beauty-campaigns.md) - [Print-Focused Swim Lines](https://www.trendhunter.com/trends/fioretta.md)