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# CBD Sports Creams
LEVEL SELECT Makes It Easy to Choose an Appropriate Intensity of CBD

By Laura McQuarrie | Published 2019-09-09 | Lifestyle
Source: Trend Hunter, https://www.trendhunter.com/trends/sports-cream
References: [prnewswire](https://www.prnewswire.com/news-releases/kadenwood-llc-seed-to-shelf-cbd-company-launches-performance-sports-brand-level-select-300914040.html) & [SelectMyLevel](http://www.SelectMyLevel.com)

LEVEL SELECT is a new performance sports brand that's making it easy for consumers to access just the right level of care for their needs with its [CBD sports creams and roll-ons](https://www.trendhunter.com/trends/arnies). The performance-based CBD sports creams are formulated with [broad-spectrum and nano CBD](https://www.trendhunter.com/trends/cannabis-product-line) in three different intensities that are simply recognized as Level 1, Level 2 and Level 3.

Level 1 is a non-greasy CBD sports cream that's ideal for those who are looking for general muscle relaxation and relief from occasional discomfort, and Level 2 is formulated to provide slightly more relief from muscle soreness. The third and final level, Level 3, offers a [maximum strength formula](https://www.trendhunter.com/trends/picklebalm) that's supportive of those who desire to maintain a healthy and active life. While Level 1 contains 300 milligrams of CBD, Level 3 takes the CBD content all the way up to 1,200 milligrams.

## Trend Insights (Trend Hunter)

- Score: 3.6/10
- Popularity: 37% | Activity: 63% | Freshness: 9%
- Audience gender: 50% men, 50% women
- Primary generations: Millennial, Gen X
- Top markets: North America

## Categories

[Trend Hunter](https://www.trendhunter.com/trends) > [Lifestyle](https://www.trendhunter.com/lifestyle) > [Health](https://www.trendhunter.com/health)

## Key Themes

### Why This Trend Is Growing

- **CBD Sports Creams:** Disruptive innovation opportunity: Creating CBD sports creams with different intensities to cater to various consumer needs.
- **Performance-based CBD Products:** Disruptive innovation opportunity: Developing CBD products that are optimized for specific performance needs, such as muscle relaxation and relief from discomfort.
- **Formulated with Broad-spectrum and Nano CBD:** Disruptive innovation opportunity: Incorporating new technologies like nano CBD to enhance the effectiveness and absorption of CBD products, offering targeted relief.

### Industries Being Reshaped

- **Sports and Fitness:** Disruptive innovation opportunity: Introducing CBD sports creams and roll-ons into the sports and fitness industry to enhance athletes' performance and recovery.
- **Wellness and Self-care:** Disruptive innovation opportunity: Capitalizing on the growing wellness industry by providing CBD products that promote relaxation, pain relief, and overall well-being.
- **Healthcare and Pharmaceuticals:** Disruptive innovation opportunity: Collaborating with healthcare professionals and integrating CBD products as part of treatment plans for muscle-related conditions and pain management.

## Related on Trend Hunter

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- [Anti-Inflamatory CBD Softgels](https://www.trendhunter.com/trends/relief-softgels.md)
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- [CBD-Infused Icy Gels](https://www.trendhunter.com/trends/icy-gel.md)
